Privacy policy

Table of contents

  • Introduction and overview
  • Scope
  • Legal basis
  • Contact details of the data protection officer
  • Storage duration
  • Rights under the General Data Protection Regulation
  • Data transmission to third countries
  • Data processing security
  • Communication
  • Order processing agreement (AVV)
  • Cookies
  • Application data
  • Customer data
  • Registration
  • Web hosting introduction
  • Website Building Block Systems Introduction
  • Web Analytics Introduction
  • Email marketing introduction
  • Push messages introduction
  • Translation function introduction
  • Messenger & Communication Introduction
  • Content Delivery Networks Introduction
  • Cookie Consent Management Platform Introduction
  • Cloud services introduction
  • Payment provider introduction
  • Online map services introduction
  • Explanation of used terms
  • Closing words

Introduction and overview

We have written this privacy statement in order to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller - and the processors (e.g. providers) commissioned by us - process, will process in the future and what lawful options you have. The terms used are to be understood as gender-neutral.

In short, we provide you with comprehensive information about data we process about you.

Privacy statements usually sound very technical and use legal terminology. This privacy statement, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. To the extent that it is conducive to transparency, technical terms are explained in a reader-friendly manner, links to further information are provided and graphics are used. In this way, we inform you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible by providing the most concise, unclear and legalistic explanations possible, as is often standard practice on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative, and perhaps there is one or two pieces of information that you did not yet know.

If you still have questions, we would like to ask you to contact the responsible office mentioned below or in the imprint, to follow the existing links and to look at further information on third party sites. Our contact details can of course also be found in the imprint.

Scope

This data protection declaration applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (order processors). By personal data, we mean information within the meaning of Art. 4 No. 1 DSGVO, such as a person's name, e-mail address and postal address. The processing of personal data ensures that we can offer and invoice our services and products, whether online or offline. The scope of this privacy policy includes:

  • all online presences (websites, online stores) that we operate
  • Social media appearances and e-mail communication
  • mobile apps for smartphones and other devices

In short, the data protection declaration applies to all areas in which personal data is processed in a structured manner within the company via the aforementioned channels. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

Legal basis

In the following privacy policy, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.

As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016. You can, of course, read this EU General Data Protection Regulation online on EUR-Lex, the access to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.

We only process your data if at least one of the following conditions applies:

  1. Consent (Article 6(1) lit. a DSGVO): You have given us your consent to process data for a specific purpose. An example would be the storage of your entered data of a contact form.
  2. contract (Article 6(1)(b) DSGVO): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a purchase contract with you, we need personal information in advance.
  3. Legal obligation (Article 6(1)(c) DSGVO): If we are subject to a legal obligation, we process your data. For example, we are legally obliged to keep invoices for accounting purposes. These usually contain personal data.
  4. Legitimate interests (Article 6(1)(f) DSGVO): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website in a secure and economically efficient manner. This processing is therefore a legitimate interest.

Further conditions such as the performance of recordings in the public interest and the exercise of official authority as well as the protection of vital interests do not generally occur with us. If such a legal basis should be relevant, it will be indicated at the appropriate place.

In addition to the EU regulation, national laws also apply:

  • In Austria, this is the Federal Act on the Protection of Individuals with regard to the Processing of Personal Data(Data Protection Act), or DSG for short.
  • In Germany, the Federal Data Protection Act, or BDSG for short, applies.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the data protection officer in charge

If you have any questions about data protection or the processing of personal data, or if you wish to export your data, you will find the contact details of the responsible person or office below:

Heylog GmbH
Markhofgasse 19
1030 Vienna
Austria

E-mail: hallo@heylog.com

Storage duration

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products applies as a general criterion with us. This means that we delete personal data as soon as the reason for processing the data no longer exists. In some cases, we are required by law to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

Should you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as soon as possible and insofar as there is no obligation to store it. To do so, please contact us by e-mail at hallo@heylog.com.

We will inform you about the specific duration of the respective data processing below, provided that we have further information on this.

Rights under the General Data Protection Regulation

In accordance with Articles 13, 14 of the GDPR, we inform you about the following rights you have to ensure that data processing is fair and transparent:

  • According to Article 15 of the GDPR, you have the right to know whether we are processing data about you. If this is the case, you have the right to receive a copy of the data and the following information:
  • the purpose for which we carry out the processing;
  • the categories, i.e. the types of data that are processed;
  • who receives this data and, if the data is transferred to third countries, how security can be guaranteed;
  • how long the data will be stored;
  • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
  • that you can complain to a supervisory authority (links to these authorities can be found below);
  • the origin of the data if we have not collected it from you;
  • whether profiling is carried out, i.e. whether data is automatically evaluated in order to arrive at a personal profile of you.
  • You have a right to rectify data according to Article 16 of the GDPR, which means that we must correct data if you find errors.
  • According to Article 17 of the GDPR, you have the right to erasure ("right to be forgotten"), which specifically means that you may request the deletion of your data.
  • According to Article 18 of the GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it any further.
  • According to Article 20 DSGVO, you have the right to data portability, which means that we will provide you with your data in a common format upon request.
  • According to Article 21 of the GDPR, you have a right to object, which, once enforced, entails a change in processing.
  • If the processing of your data is based on Article 6(1)(e) (public interest, exercise of official authority) or Article 6(1)(f) (legitimate interest), you may object to the processing. We will then check as soon as possible whether we can legally comply with this objection.
  • If data is used to conduct direct marketing, you may object to this type of data processing at any time. We may not use your data for direct marketing thereafter.
  • If data is used to perform profiling, you can object to this type of data processing at any time. We may not use your data for profiling thereafter.
  • According to Article 22 of the GDPR, you may have the right not to be subject to a decision based solely on automated processing (for example, profiling).
  • According to Article 77 of the GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the data processing of personal data violates the GDPR.

In short, you have rights - do not hesitate to contact the responsible party listed above with us!

If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can complain to the supervisory authority. For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/. In Germany, there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:

Austrian Data Protection Authority

Head: Mag. Dr. Andrea Jelinek

Address: Barichgasse 40-42, 1030 Vienna

Phone number: +43 1 52 152-0

E-mail address: dsb@dsb.gv.at

Website: https://www.dsb.gv.at/

Data transmission to third countries

We only transfer or process data to countries outside the EU (third countries) if you consent to this processing, if this is required by law or contractually necessary and in any case only to the extent that this is generally permitted. Your consent is in most cases the most important reason that we have data processed in third countries. Processing personal data in third countries such as the U.S., where many software vendors provide services and have their server locations, may mean that personal data is processed and stored in unexpected ways.

We expressly point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. Data processing by US services (such as Google Analytics) may result in data not being processed and stored anonymously. Furthermore, US government authorities may be able to access individual data. In addition, it may happen that collected data is linked with data from other services of the same provider, if you have a corresponding user account. Where possible, we try to use server locations within the EU, if this is offered.

We will inform you in more detail about data transfer to third countries, if applicable, at the appropriate places in this privacy policy.

Data processing security

To protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymize personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Article 25 of the GDPR refers to "data protection through technical design and data protection-friendly default settings" and thus means that both software (e.g., forms) and hardware (e.g., access to the server room) should always be designed with security in mind and that appropriate measures should be taken. If necessary, we will go into more detail on specific measures below.

TLS encryption with https

TLS, encryption and https sound very technical and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for "secure hypertext transfer protocol") to transfer data over the Internet in a tap-proof way.

This means that the complete transmission of all data from your browser to our web server is secured - no one can "listen in".

We have thus introduced an additional layer of security and comply with data protection by design of technology(Article 25(1) DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.

You can recognize the use of this data transfer protection by the small lock symbol at the top left of the browser, to the left of the Internet address (e.g. examplepage.de) and the use of the https scheme (instead of http) as part of our Internet address.

If you want to know more about encryption, we recommend doing a Google search for "Hypertext Transfer Protocol Secure wiki" to get good links to more information.

Communication

Communication summary

πŸ‘₯ Affected parties: All those who communicate with us by telephone, e-mail or online form

Data processed: e.g. phone number, name, e-mail address, form data entered. You can find more details on this in the respective contact type used

🀝 Purpose: Handling communication with customers, business partners, etc.

πŸ“… Storage period: duration of the business case and legal requirements

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. b DSGVO (Contract), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

When you contact us and communicate by phone, e-mail or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as it is required by law.

Persons concerned

All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.

Phone

When you call us, the call data is stored pseudonymously on the respective terminal device and with the telecommunications provider used. In addition, data such as name and telephone number may subsequently be sent by e-mail and stored for the purpose of responding to inquiries. The data is deleted as soon as the business case has been terminated and legal requirements permit.

E-mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,...) and data is stored on the e-mail server. The data is deleted as soon as the business case has been terminated and legal requirements allow it.

Online forms

If you communicate with us using an online form, data is stored on our web server and, if necessary, forwarded to an e-mail address of ours. The data is deleted as soon as the business case has been terminated and legal requirements permit.

Programmable interfaces

We also enable the connection of external systems such as transport management systems (TMS) or telematics systems (TM) to Heylog via a programmable interface (API). These programmable interfaces are provided by Heylog according to the principle of "client separation". This means that the data exchange is separated according to customers or users.

Legal basis

The processing of the data is based on the following legal bases:

  • Art. 6 para. 1 lit. a DSGVO (consent): You give us your consent to store your data and to further use it for purposes related to the business case;
  • Art. 6 para. 1 lit. b DSGVO (contract): There is a need for the performance of a contract with you or a processor such as the telephone provider or we need to process the data for pre-contractual activities, such as the preparation of an offer;
  • Art. 6 para. 1 lit. f DSGVO (Legitimate Interests): We want to operate customer inquiries and business communication in a professional framework. For this purpose, certain technical facilities such as e-mail programs, exchange servers and mobile network operators are necessary in order to be able to operate the communication efficiently.

Order processing agreement (AVV)

In this section, we would like to explain to you what a processing order is and why it is needed. Because the word "order processing contract" is quite a mouthful, we will also use only the acronym AVV more often here in the text. Like most companies, we do not work alone, but also use the services of other companies or individuals ourselves. Through the involvement of various companies or service providers, it may be that we pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called order processing agreement (AVV). The most important thing for you to know is that the processing of your personal data takes place exclusively according to our instructions and must be regulated by the GCU.

Who are processors?

As a company and website owner, we are responsible for all data that we process from you. In addition to the responsible parties, there may also be so-called processors. This includes any company or person who processes personal data in our shipment . More precisely and according to the GDPR definition: any natural or legal person, authority, institution or other body that processes personal data in our shipment is considered a processor. Consequently, processors can be service providers such as hosting or cloud providers, payment or newsletter providers, or large companies such as Google or Microsoft, for example.

For a better understanding of the terminology, here is an overview of the three roles in the GDPR:

Data subject (you as customer or interested party) β†’ Responsible party (we as company and client) β†’ Processor (service provider such as web hoster or cloud provider)

Content of a contract for the processing of orders

As already mentioned above, we have concluded an AVV with our partners who act as processors. This states first and foremost that the processor will process the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing, although in this context the electronic conclusion of the contract is also considered "in writing". Only on the basis of the contract will the processing of personal data take place. The contract must contain the following:

  • Binding to us as the responsible party
  • Duties and rights of the responsible person
  • Categories of persons concerned
  • Type of personal data
  • Nature and purpose of data processing
  • Subject and duration of data processing
  • Place of implementation of data processing

Furthermore, the contract contains all the obligations of the processor. The most important obligations are:

  • Ensure data security measures
  • take possible technical and organizational measures to protect the rights of the data subject
  • keep a data processing register
  • cooperate with the data protection supervisory authority at its request
  • Conduct a risk analysis in relation to the personal data received
  • Sub-processors may only be engaged with the written consent of the responsible person

You can see what such an AVV looks like in concrete terms at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html, for example. A sample contract is presented here.

Cookies

Cookies summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: depends on the respective cookie. You can find more details below or from the manufacturer of the software that sets the cookie.

Data processed: Depending on the cookie used in each case. More details can be found below or from the manufacturer of the software that sets the cookie.

πŸ“… Storage duration: depends on the respective cookie, can vary from hours to years

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit.f DSGVO (Legitimate Interests)

What are cookies?

Our website uses HTTP cookies to store user-specific data.

Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.

Whenever you browse the Internet, you use a browser. Popular browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically placed in the cookie folder, effectively the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser transmits the "user-related" information back to our site. Thanks to cookies, our site knows who you are and offers you the setting you are used to. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

The following graphic shows a possible interaction between a web browser such as Chrome and the web server. Here, the web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. Also, the expiration time of a cookie varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "pests". Cookies also cannot access information on your PC.

For example, cookie data can look like this:

Name: _ga

Wert: GA1.2.1326744211.152122342091-9

Intended use: differentiation of website visitors

Expiration date: after 2 years

A browser should be able to support these minimum sizes:

  • At least 4096 bytes per cookie
  • At least 50 cookies per domain
  • At least 3000 cookies in total

What are the types of cookies?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point, we would like to briefly discuss the different types of HTTP cookies.

We can distinguish 4 types of cookies:

Essential cookies

These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user adds a product to the shopping cart, then continues surfing on other pages and later goes to the checkout. Through these cookies, the shopping cart is not deleted even if the user closes his browser window.

Purpose cookies

These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and the behavior of the website with different browsers.

Targeting cookies

These cookies provide a better user experience. For example, entered locations, font sizes or form data are stored.

Advertising cookies

These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.

Usually, when you visit a website for the first time, you are asked which of these cookie types you want to allow. And, of course, this decision is also stored in a cookie.

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Internet Engineering Task Force (IETF) Request for Comments called "HTTP State Management Mechanism".

Purpose of processing via cookies

The purpose ultimately depends on the cookie in question. You can find more details about this below or from the manufacturer of the software that sets the cookie.

What data is processed?

Cookies are small helpers for many different tasks. Unfortunately, it is not possible to generalize what data is stored in cookies, but we will inform you about the processed or stored data in the following privacy policy.

Cookies storage duration

The storage period depends on the particular cookie and is specified further below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also "Right of objection" below). Furthermore, cookies that are based on consent will be deleted at the latest after revocation of your consent, whereby the legality of the storage remains unaffected until then.

Right to object - how can I delete cookies?

How and whether you want to use cookies, you decide. Regardless of which service or website the cookies come from, you always have the option to delete, disable or only partially allow cookies. For example, you can block third-party cookies, but allow all other cookies.

If you want to determine which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not want to have cookies in principle, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you allow the cookie or not. The procedure varies depending on the browser. The best way is to search for the instructions in Google using the search term "delete cookies Chrome" or "disable cookies Chrome" in the case of a Chrome browser.

Legal basis

The so-called "Cookie Guidelines" have been in place since 2009. These state that the storage of cookies requires your consent (Article 6 (1) a DSGVO). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the Cookie Directives were not implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the German Telemedia Act (TMG).

For absolutely necessary cookies, even in the absence of consent, there are legitimate interests (Article 6(1)(f) DSGVO), which in most cases are economic in nature. We want to provide visitors to the website with a pleasant user experience and for this purpose certain cookies are often absolutely necessary.

If cookies are used that are not absolutely necessary, this only happens in the case of your consent. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO.

In the following sections, you will be informed in more detail about the use of cookies, if used software uses cookies.

Application data

Application data summary

πŸ‘₯ Affected parties: users who apply for a job with us

🀝 Purpose: Handling of an application procedure

πŸ““ Processed data: Name, address, contact details, e-mail address, telephone number, qualification certificates (diplomas), possibly special category data.

πŸ“… Storage period: in the event of a successful application, until the end of the employment relationship. Otherwise, the data will be deleted after the application process or stored for a certain period with your consent.

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), legitimate interest (Art. 6 para. 1 lit. f DSGVO), Art. 6 para. 1 lit. b DSGVO (contract), Art. 9 para. 2 lit. a. DSGVO (processing of special categories)

What is application data?

You can apply to us by e-mail, online form or via a recruiting tool for a job in our company. All data that we receive and process from you as part of an application counts as application data. In doing so, you always disclose personal data such as name, date of birth, address and telephone number.

Why do we process application data?

We process your data so that we can operate a proper selection process in relation to the advertised position. In addition, we also like to keep your application documents in our application archive. Because it often happens that for the advertised positions a cooperation does not work out for various reasons, but we are impressed by you and your application and can imagine a future cooperation very well. Provided you give us your consent, we will archive your documents so that we can easily contact you for future tasks in our company.

We guarantee that we will handle your data with particular care and only ever process your data within the legal framework. Even within our company, your data will only be forwarded to persons who are directly involved with your application. In short: Your data is in safe hands with us!

What data is processed?

If you apply to us by e-mail, for example, we will of course also receive personal data, as mentioned above. Even the e-mail address already counts as personal data. However, in the course of an application process, we only process data that is relevant for our decision as to whether or not we want to welcome you to our team.

Exactly what data is processed depends primarily on the job posting. Mostly, however, it is a matter of name, date of birth, contact details and proof of qualifications. If you submit the application via an online form, the data is passed on to us in encrypted form. If you send us the application by e-mail, this encryption does not take place. Therefore, we cannot assume any responsibility for the way the data is transmitted. However, once the data is on our servers, we are responsible for the lawful handling of your data.

During an application process, in addition to the data mentioned above, information about your health or ethnic origin may also be requested so that we and you can exercise the rights related to labor law, social security and social protection and, at the same time, comply with the corresponding obligations. These data are special category data.

Here is a list of possible data we receive from you and process:

  • Name
  • Contact address
  • E-mail address
  • Phone number
  • Date of birth
  • Information that comes from the cover letter and resume
  • Proof of qualification (e.g.) Certificates
  • Special category data (e.g., ethnic origin, health data, religious beliefs).
  • Usage data (websites visited, access data ect.)
  • Metadata (IP address, device information)

How long will the data be stored?

If we accept you as a team member in our company, your data will be further processed for the purpose of the employment relationship and kept with us at least until the employment relationship ends. All application documents will then be placed in your employee file.

If we do not offer you the job, if you reject our offer or withdraw your application, we may retain your data for up to 6 months after the conclusion of the application process on the basis of legitimate interest (Art. 6 (1) f DSGVO). After that, both your electronic data and all data from physical application documents will be completely deleted or destroyed. We retain your data, for example, so that we can still answer any follow-up questions or so that we can provide evidence of the application in the event of a legal dispute. If a legal dispute arises and we may still need the data after the 6 months have expired, we will only delete the data when there is no longer any reason to retain it. If there are legal retention obligations to fulfill, we must generally store the data for longer than 6 months.

Furthermore, we can also keep your data longer if you have given special consent for this. We do this, for example, if we can well imagine a cooperation with you in the future. Then it is helpful to have your data archived so that we can contact you without any problems. In this case, the data will be added to our applicant pool. Of course, you can revoke your consent to the longer storage of your data at any time. If there is no revocation and you do not give a new consent, your data will be deleted after 2 years at the latest.

Legal basis

Legal bases for the processing of your data are Art. 6 para 1 lit. a DSGVO (consent), Art. 6 para 1 lit. b DSGVO (contract or pre-contractual measures), Art. 6 para 1 lit. f DSGVO (legitimate interests) and Art. 9 para 2 lit. a. DSGVO (processing of special categories).

If we include you in our application tool, this happens on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). We would like to point out that your consent to our application pool is voluntary, has no influence on the application process and you have the option to revoke your consent at any time. The lawfulness of the processing until the time of the revocation remains unaffected.

In the case of the protection of vital interests, the data processing is carried out in accordance with Art. 9 para. 2 lit. c. DSGVO. For the purposes of health care, occupational medicine, medical diagnosis, health or social care or treatment, or for the management of health or social care systems and services, the processing of personal data is carried out in accordance with Art. 9 (2) lit. h. DSGVO. If you voluntarily provide special category data, the processing is based on Art. 9 (2) lit. a. DSGVO.

Customer data

Customer data summary

πŸ‘₯ Affected parties: customers or business and contractual partners

🀝 Purpose: Provision of the contractually or pre-contractually agreed services, including associated communication.

πŸ““ Processed data: Name, address, contact data, e-mail address, telephone number, payment information (such as invoices and bank data), contract data (such as term and subject of the contract), IP address, order data.

πŸ“… Storage period: the data is deleted as soon as it is no longer required for the provision of our business purposes and there is no legal obligation to retain it.

Legal basis: Legitimate interest (Art. 6 para. 1 lit. f DSGVO), contract (Art. 6 para. 1 lit. b DSGVO)

What is customer data?

In order to be able to offer our service or contractual services, we also process data of our customers and business partners. This data always includes personal data. Customer data is all information that is processed on the basis of a contractual or pre-contractual cooperation in order to be able to provide the services offered. Customer data is therefore all collected information that we collect and process about our customers.

Why do we process customer data?

There are many reasons why we collect and process customer data. The most important is that we simply need various data to provide our services. Sometimes your e-mail address is enough, but if you purchase a product or service, for example, we also need data such as name, address, bank data or contract data. We also use the data subsequently for marketing and sales optimization, so that we can improve our overall service to our customers. Another important point is our customer service, which is always very important to us. We want you to be able to come to us at any time with questions about our offers, and for this we need at least your e-mail address.

What data is processed?

Exactly which data is stored can only be described here on the basis of categories. This always depends on which services you receive from us. In some cases, you only provide us with your e-mail address so that we can contact you or answer your questions, for example. In other cases, you purchase a product or service from us and for this we need significantly more information, such as your contact data, payment data and contract data.

Here is a list of possible data we receive from you and process:

  • Name
  • Contact address
  • E-mail address
  • Phone number
  • Date of birth
  • Payment data (invoices, bank data, payment history, etc.)
  • Contract data ( term, content)
  • Usage data (websites visited, access data ect.)
  • Metadata (IP address, device information)

How long will the data be stored?

As soon as we no longer need the customer data to fulfill our contractual obligations and our purposes, and the data is also no longer necessary for possible warranty and liability obligations, we delete the corresponding customer data. This is the case, for example, when a business contract ends. After that, the statute of limitations is usually 3 years, although longer periods are possible in individual cases. Of course, we also comply with the statutory retention obligations. Your customer data will certainly not be passed on to third parties unless you have given explicit consent to do so.

Legal basis

Legal bases for the processing of your data are Art. 6 para 1 lit. a DSGVO (consent), Art. 6 para 1 lit. b DSGVO (contract or pre-contractual measures), Art. 6 para 1 lit. f DSGVO (legitimate interests) and in special cases (e.g. medical services) Art. 9 para 2 lit. a. DSGVO (processing of special categories).

In the case of the protection of vital interests, the data processing is carried out in accordance with Art. 9 para. 2 lit. c. DSGVO. For the purposes of health care, occupational medicine, medical diagnosis, health or social care or treatment, or for the management of health or social care systems and services, the processing of personal data is carried out in accordance with Art. 9 (2) lit. h. DSGVO. If you voluntarily provide special category data, the processing is based on Art. 9 (2) lit. a. DSGVO.

Registration

Registration summary

πŸ‘₯ Affected persons: All persons who register, create an account, log in, and use the account.

πŸ““ Processed data: Email address, name, password and other data collected in the course of registration, login and account use.

🀝 Purpose: To provide our services. Communication with customers in connection with the services.

πŸ“… Storage period: As long as the company account associated with the texts exists and thereafter usually 3 years.

βš–οΈ Legal basis: Art. 6 para. 1 lit. b DSGVO (contract), Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests)

When you register with us, personal data may be processed if you enter personal data or data such as the IP address is collected in the course of processing. What we mean by the rather unwieldy term "personal data", you can read below.

Please only enter data that we need for the registration and for which you have the release of a third party, if you perform the registration on behalf of a third party. If possible, use a secure password that you do not use anywhere else and an email address that you check regularly.

In the following we inform you about the exact kind of data processing, because you should feel comfortable with us!

What is a registration?

When you register, we take certain data from you and later allow you to easily log in online and use your account with us. Having an account with us has the advantage that you do not have to re-enter everything every time. Saves time, effort and ultimately prevents errors in the provision of our services.

Why do we process personal data?

In short, we process personal data to enable the creation and use of an account with us.

If we didn't do that, you would have to enter all the data each time, wait for us to approve it, and enter it all again. We and many, many customers would not like that. What would you think of that?

What data is processed?

All the data you have provided in the course of registration, enter during registration or enter in the course of managing your data in the account.

During registration, we process the following types of data:Β 

  • First name
  • Last name
  • E-mail address
  • Company name
  • Street + house number
  • Residence
  • Postal code
  • Country

When you log in, we process the data you enter when you log in, such as username and password, and data collected in the background, such as device information and IP addresses.

During account use, we process data that you enter during account use and which is created in the course of using our services.

Storage duration

We store the data entered at least for as long as the account linked to the data exists with us and is used, for as long as contractual obligations exist between us and, if the contract ends, until the respective claims arising from it have become time-barred. In addition, we store your data as long as and to the extent that we are subject to legal obligations to store it. Thereafter, we retain accounting records pertaining to the contract (invoices, contract documents, account statements, etc.) for 10 years (Β§ 147

AO) and other relevant business documents for 6 years (Β§ 247 HGB) after they are created.

Right of objection

You have registered, entered data and want to revoke the processing? No problem. As you can read above, the rights under the General Data Protection Regulation also exist during and after registration, login or account with us. Contact the data protection officer above to exercise your rights. If you already have an account with us, you can easily view or manage your data and texts in the account.

Legal basis

By carrying out the registration process, you enter into a pre-contractual agreement with us to enter into a contract of use of our platform (although no automatic obligation to pay arises). You invest time to enter data and register and we provide you with our services after logging into our system and viewing your customer account. We also fulfill our contractual obligations. Finally, we need to keep registered users informed of important changes by email. Thus, Art. 6 para. 1 lit. b DSGVO (performance of pre-contractual measures, fulfillment of a contract) applies.

If necessary, we also obtain your consent, e.g. if you voluntarily provide more than the absolutely necessary data or if we are allowed to send you advertising. Art. 6 para. 1 lit. a DSGVO (consent) therefore applies.

We also have a legitimate interest in knowing who we are dealing with in order to contact them in certain cases. In addition, we need to know who is using our services and whether they are being used as specified in our terms of use, so Art. 6 para. 1 lit. f DSGVO (Legitimate Interests) applies.

Note: the following sections are to be ticked by users (as required):

Registration with clear name

Since in business we need to know who we are dealing with, registration is only possible with your real name (clear name) and not with pseudonyms.

Registration with pseudonyms

Pseudonyms can be used during registration, which means that you do not have to register with us using your real name. This ensures that your name cannot be processed by us.Β 

IP address storage

In the course of registration, login and account use, we store the IP address in the background for security reasons in order to be able to determine the legitimate use.

Public profile

The user profiles are publicly visible, i.e. you can see parts of the profile on the Internet even without entering username and password.

2-factor authentication (2FA)

Two-factor authentication (2FA) provides additional security when logging in, as it prevents you from logging in without a smartphone, for example. This technical measure to secure your account thus protects you against the loss of data or unauthorized access even if username and password were known. You will find out which 2FA is used during registration, login and in the account itself.

Web hosting introduction

Web hosting summary

‍πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: professional hosting of the website and safeguarding of the operation

πŸ““ Processed data: IP address, time of website visit, browser used and other data. More details can be found below or at the respective web hosting provider used.

πŸ“… Storage period: depending on the respective provider, but usually 2 weeks

βš–οΈ Legal basis: Art. 6 para. 1 lit.f DSGVO (Legitimate Interests)

What is web hosting?

When you visit websites nowadays, certain information - including personal data - is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, i.e. everything from the home page (homepage) to the very last subpage (like this one). By domain, we mean, for example, example.de or sampleexample.com.

When you want to view a website on a computer, tablet, or smartphone, you use a program called a web browser to do so. You probably know some web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari. We say browser or web browser for short.

To display the website, the browser must connect to another computer where the website's code is stored: the web server. Operating a web server is a complicated and costly task, which is why this is usually done by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of technical terms, but please stay tuned, it gets better!

When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data; on the other hand, the web server must also store data for a while to ensure proper operation.

Why do we process personal data?

The purposes of data processing are:

  1. Professional hosting of the website and securing its operation
  2. to maintain operational and IT security
  3. Anonymous evaluation of access behavior for the improvement of our offer and, if necessary, for criminal prosecution or the pursuit of claims

What data is processed?

Even while you are visiting our website right now, our web server, which is the computer on which this website is stored, usually automatically stores data such as

  • the complete Internet address (URL) of the accessed web page
  • Browser and browser version (e.g. Chrome 87)
  • the operating system used (e.g. Windows 10)
  • the address (URL) of the previously visited page (referrer URL) (e.g. https://www. beispielquellsite.de/vondabinichgekommen/)
  • the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
  • Date and time
  • in files, the so-called web server log files

How long is data stored?

As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot exclude the possibility that this data may be viewed by authorities in the event of unlawful conduct.

In short, your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not share your information without consent!

Legal basis

The lawfulness of the processing of personal data in the context of web hosting results from Art. 6 para. 1 lit. f DSGVO (protection of legitimate interests), because the use of professional hosting with a provider is necessary to present the company on the Internet in a secure and user-friendly manner and to be able to pursue attacks and claims from this if necessary.

There is usually a contract between us and the hosting provider for commissioned processing pursuant to Art. 28 f. DSGVO, which ensures compliance with data protection and guarantees data security.

Google Cloud Platform Privacy Policy

Below you will find the contact details of our external hosting provider, where, in addition to the information above, you can learn more about data processing:

Google Ireland Ltd,
Google Building Gordon House,
4 Barrow St,
Grand Canal Dock,
Dublin 4, D04 V4X7,
Ireland

You can learn more about the data processing at this provider in the privacy policy.

Firebase Cloud Privacy Policy

We use Firebase on our website, among other things a web hosting and cloud service. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

Google holds a contract on commissioned processing in accordance with Art. 28 DSGVO, which acts as the data protection law basis for our customer relationship with Google. This refers to the EU standard contractual clauses in terms of content. You can find the order processing conditions here: https://business.safety.google/intl/de/adsprocessorterms/

You can learn more about the data processed through the use of Firebase in the Privacy Policy at https://policies.google.com/privacy?hl=en-US.

‍

Website Building Block Systems Introduction

Website Building Block Systems Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Optimization of our service performance

πŸ““ Processed data: Data such as technical usage information like browser activity, clickstream activity, session heatmaps, as well as contact information, IP address or your geographical location. More details can be found below in this privacy policy and in the privacy policy of the providers.

πŸ“… Storage duration: depends on provider

βš–οΈ Legal basis: Art. 6 para. 1 lit. f DSGVO (Legitimate Interests), Art. 6 para. 1 lit. a DSGVO (Consent)

What are website building systems?

We use a website building block system for our website. Building block systems are special forms of a content management system (CMS). With a building block system, website owners can create a website very easily and without programming knowledge. In many cases, web hosts also offer building block systems. By using a modular system, personal data of you may also be collected, stored and processed. In this data protection text, we provide you with general information about data processing by modular systems. You can find more detailed information in the provider's data protection statements.

Why do we use website building systems for our website?

The biggest advantage of a modular system is the ease of use. We want to provide you with a clear, simple and concise website that we can easily operate and maintain ourselves - without external support. Meanwhile, a modular system offers many helpful functions that we can use even without programming knowledge. This allows us to design our web presence according to our wishes and to offer you an informative and pleasant time on our website.

What data is stored by a modular system?

Exactly what data is stored depends, of course, on the website builder system used. Each provider processes and collects different data of the website visitor. But as a rule, technical usage information such as operating system, browser, screen resolution, language and keyboard settings, hosting provider and the date of your website visit are collected. Furthermore, tracking data (e.g. browser activity, clickstream activity, session heatmaps, etc.) may also be processed. In addition, personal data may also be collected and stored. This is mostly contact data such as e-mail address, telephone number (if you have provided it), IP address and geographical location data. You can find out exactly what data is stored in the provider's privacy policy.

How long and where is the data stored?

We will inform you about the duration of the data processing below in connection with the website construction kit system used, provided we have further information on this. You will find detailed information about this in the provider's privacy policy. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. It may be that the provider stores data from you according to its own specifications, over which we have no control.

Right of objection

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the website construction system used at any time. You can find contact details either in our privacy policy or on the website of the relevant provider.

You can delete, disable, or manage cookies that providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that all functions may then no longer work as usual.

Legal basis

We have a legitimate interest in using a website construction kit system to optimize our online service and to present it efficiently and in a user-friendly manner for you. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use the construction kit if you have given your consent.

Insofar as the processing of data is not absolutely necessary for the operation of the website, the data will only be processed on the basis of your consent. This applies in particular to tracking activities. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO.

With this privacy policy, we have brought you closer to the most important general information about data processing. If you wish to obtain more detailed information in this regard, you will find further information - if available - in the following section or in the provider's privacy policy.

Webflow Privacy Policy

We use Webflow, a website construction system, for our website. The service provider is the American company Webflow, Inc. 398 11th St., Floor 2, San Francisco, CA 94103, USA.

Webflow also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Webflow uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Webflow undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For more information on the standard contractual clauses and on the data processed through the use of Webflow, please refer to the Privacy Policy at https://webflow.com/legal/privacy.

Web Analytics Introduction

Web Analytics Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Evaluation of visitor information to optimize the web offer.

πŸ““ Processed data: Access statistics, which include data such as locations of accesses, device data, access duration and time, navigation behavior, click behavior, and IP addresses. More details can be found in the respective web analytics tool used.

πŸ“… Storage duration: depending on the web analytics tool used.

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Web Analytics?

We use software on our website to evaluate the behavior of website visitors, known as web analytics for short. This involves collecting data that is stored, managed and processed by the respective analytic tool provider (also known as a tracking tool). The data is used to create analyses of user behavior on our website and made available to us as the website operator. In addition, most tools offer various testing options. For example, we can test which offers or content are best received by our visitors. To do this, we show you two different offers for a limited period of time. After the test (so-called A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as for other analytics procedures, user profiles can also be created and the data stored in cookies.

Why do we run web analytics?

With our website we have a clear goal in mind: we want to deliver the best web offer on the market for our industry. To achieve this goal, we want to offer the best and most interesting offer on the one hand, and on the other hand make sure that you feel completely comfortable on our website. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our web offer for you and us accordingly. For example, we can see how old our visitors are on average, where they come from, when our website is most visited or which content or products are particularly popular. All this information helps us to optimize the website and thus best adapt it to your needs, interests and wishes.

What data is processed?

Exactly what data is stored depends, of course, on the analysis tools used. But as a rule, for example, which content you view on our website, which buttons or links you click on, when you access a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use to visit the website or which computer system you use are stored. If you agreed that location data may also be collected, these may also be processed by the web analytics tool provider.

In addition, your IP address is also stored. According to the General Data Protection Regulation (DSGVO), IP addresses are personal data. However, your IP address is usually stored pseudonymously (i.e. in an unrecognizable and shortened form). For the purpose of testing, web analysis and web optimization, no direct data, such as your name, age, address or e-mail address are stored as a matter of principle. All this data, if collected, is stored pseudonymously. Thus, you cannot be identified as a person.

The following example shows schematically how Google Analytics works as an example of client-based web tracking with Java Script code.

How long the respective data is stored always depends on the provider. Some cookies store data only for a few minutes or until you leave the website again, other cookies can store data for several years.

Duration of data processing

We will inform you about the duration of data processing below, provided we have further information on this. In general, we process personal data only as long as it is absolutely necessary for the provision of our services and products. If it is required by law, as for example in the case of accounting, this storage period may also be exceeded.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Legal basis

The use of web analytics requires your consent, which we have obtained with our cookie popup. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur during the collection by web analytics tools.

In addition to consent, there is a legitimate interest on our part to analyze the behavior of website visitors and thus to improve our offer technically and economically. With the help of web analytics, we detect errors of the website, can identify attacks and improve the economic efficiency. The legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we use the tools only insofar as they have given consent.

Since web analytics tools use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Information on specific web analytics tools, if any, is provided in the following sections.

Cloudflare Web Analytics Privacy Policy

We use the Cloudflare Web Analytics analysis tool for our website. The service provider is the American company Cloudflare Inc, 101 Townsend St, San Francisco, CA 94107, USA.

Cloudflare also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Cloudflare uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis of data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Cloudflare undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For more information about Cloudflare's standard contractual clauses, please visit https://www.cloudflare.com/cloudflare_customer_SCCs.pdf.

You can learn more about the data processed by using Cloudflare in the privacy policy at https://www.cloudflare.com/de-de/privacypolicy/.

Facebook Pixel Privacy Policy

We use the Facebook pixel from Facebook on our website. For this purpose, we have implemented a code on our website. The Facebook pixel is a snippet of JavaScript code that loads a collection of functions that allow Facebook to track your user actions if you came to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies allow Facebook to match your user data (customer data such as IP address, user ID) with your Facebook account data. Then Facebook deletes this data again. The collected data is anonymous and not visible to us and can only be used in the context of ad placements. If you are a Facebook user yourself and are logged in, your visit to our website is automatically assigned to your Facebook user account.

We want to show our services or products only to those people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. Thus, Facebook users (if they have allowed personalized advertising) get to see suitable advertising. Furthermore, Facebook uses the collected data for analysis purposes and its own advertisements.

Below we show you those cookies that were set by embedding Facebook Pixel on a test page. Please note that these are only sample cookies. Different cookies are set depending on the interaction on our website.

Name: _fbp

Wert: fb.1.1568287647279.257405483-6122342091-7

Purpose: This cookie is used by Facebook to display promotional products.

Expiration date: after 3 months

Name: fr

Value: 0aPf312HOS5Pboo2r..Bdeiuf...1.0.Bdeiuf.

Purpose: This cookie is used to make Facebook Pixel work properly.

Expiration date: after 3 months

Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062122342091-3

Value: Author name

Purpose: This cookie stores the text and name of a user who leaves a comment, for example.

Expiration date: after 12 months

Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062

Value: https%3A%2F%2Fwww.testseite...%2F (author's URL)

Purpose: This cookie stores the URL of the website that the user enters in a text field on our website.

Expiration date: after 12 months

Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062

Value: Author's e-mail address

Purpose: This cookie stores the user's email address if he/she has provided it on the website.

Expiration date: after 12 months

Note: The above cookies refer to an individual user behavior. Especially when using cookies, Facebook changes can never be excluded.

If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/adpreferences/advertisers/. If you are not a Facebook user, you can basically manage your usage-based online advertising on https://www.youronlinechoices.com/de/praferenzmanagement/?tid=122342091. There you have the option to deactivate or activate providers.

Facebook also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Facebook uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Facebook undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

Facebook's data processing terms and conditions, which comply with the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.

If you want to learn more about Facebook's privacy policy, we recommend that you read the company's own data policy at https://www.facebook.com/policy.php.

Facebook Automatic Advanced Match Privacy Policy

We have also enabled Automatic Advanced Matching as part of the Facebook Pixel feature. This feature of the pixel allows us to send hashed emails, name, gender, city, state, zip code and date of birth or phone number as additional information to Facebook if you have provided us with this data. This activation allows us to tailor advertising campaigns on Facebook even more precisely to people who are interested in our services or products.

Firebase Privacy Policy

We use Firebase, an analysis and monitoring tool, on our website. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which reference the Standard Contractual Clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.

You can learn more about the data processed through the use of Firebase in the Privacy Policy at https://policies.google.com/privacy?hl=de.

Google Analytics Privacy Policy

Google Analytics Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Evaluation of visitor information to optimize the web offer.

πŸ““ Processed data: Access statistics, which include data such as locations of accesses, device data, access duration and time, navigation behavior, click behavior, and IP addresses. More details can be found below in this Privacy Policy.

πŸ“… Storage duration: depending on the properties used

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Google Analytics?

We use on our website the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, when you click on a link, this action is stored in a cookie and sent to Google Analytics. Using the reports we receive from Google Analytics, we can better tailor our website and service to your preferences. In the following, we will go into more detail about the tracking tool and, in particular, inform you about what data is stored and how you can prevent this.

Google Analytics is a tracking tool used for traffic analysis of our website. In order for Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions you take on our website. Once you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behavior. These reports may include, but are not limited to, the following:

  • Target group reports: Through target group reports, we get to know our users better and know more precisely who is interested in our service.
  • Ad reports: Ad reports make it easier for us to analyze and improve our online advertising.
  • Acquisition reports: Acquisition reports give us helpful information on how to get more people interested in our service.
  • Behavior reports: This is where we learn how you interact with our website. We can track which path you take on our site and which links you click.
  • Conversion reports: Conversion is the name given to a process in which you perform a desired action as a result of a marketing message. For example, when you go from being just a website visitor to a buyer or newsletter subscriber. These reports help us learn more about how our marketing efforts are working for you. This is how we aim to increase our conversion rate.
  • Real-time reports: Here we always know immediately what is happening on our website. For example, we can see how many users are reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: we want to provide you with the best possible service. The statistics and data from Google Analytics help us achieve this goal.

The statistically evaluated data shows us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it is found more easily by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. Thus, we know very well what we need to improve on our website in order to provide you with the best possible service. The data also helps us to carry out our advertising and marketing measures in a more individual and cost-effective way. After all, it only makes sense to show our products and services to people who are interested in them.

What data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID associated with your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a "returning" user. All collected data is stored together with this user ID. This is how it is possible to evaluate pseudonymous user profiles in the first place.

To be able to analyze our website with Google Analytics, a property ID must be inserted into the tracking code. The data is then stored in the corresponding property. For each newly created property, the Google Analytics 4 property is default. Alternatively, you can also create the Universal Analytics property. Depending on the property used, data is stored for different lengths of time.

Identifiers such as cookies and app instance IDs measure your interactions on our website. Interactions are all types of actions you take on our website. If you also use other Google systems (such as a Google account), data generated through Google Analytics may be linked to third-party cookies. Google does not share Google Analytics data unless we, as the website operator, authorize it. Exceptions may occur if required by law.

The following cookies are used by Google Analytics:

Name: _ga

Wert: 2 .1326744211.152122342091-5

Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to distinguish the website visitors.

Expiration date: after 2 years

Name: _gid

Wert: 2 .1687193234.152122342091-1

Purpose: The cookie is also used to distinguish the website visitors

Expiration date: after 24 hours

Name: _gat_gtag_UA_<property-id>

Value: 1

Verwendungszweck: Wird zum Senken der Anforderungsrate verwendet. Wenn Google Analytics ΓΌber den Google Tag Manager bereitgestellt wird, erhΓ€lt dieser Cookie den Namen _dc_gtm_ <property-id>.

Expiration date: after 1 minute

Name: AMP_TOKEN

Value: no data

Purpose: The cookie has a token that can be used to retrieve a user ID from the AMP client ID service. Other possible values indicate a logout, a request, or an error.

Expiration date: after 30 seconds up to one year

Name: __utma

Wert: 1564498958.1564498958.1564498958.1

Purpose: This cookie is used to track your behavior on the website and measure performance. The cookie is updated every time information is sent to Google Analytics.

Expiration date: after 2 years

Name: __utmt

Value: 1

Verwendungszweck: Das Cookie wird wie _gat_gtag_UA_<property-id> zum Drosseln der Anforderungsrate verwendet.

Expiration date: after 10 minutes

Name: __utmb

Value: 3 .10.1564498958

Purpose: This cookie is used to determine new sessions. It is updated every time new data or info is sent to Google Analytics.

Expiration date: after 30 minutes

Name: __utmc

Value: 167421564

Purpose: This cookie is used to set new sessions for returning visitors. This is a session cookie and is only stored until you close the browser again.

Expiration date: After closing the browser

Name: __utmz

Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/

Purpose: The cookie is used to identify the source of traffic to our website. That is, the cookie stores from where you came to our website. This may have been another page or an advertisement.

Expiration date: after 6 months

Name: __utmv

Value: not specified

Purpose: The cookie is used to store custom user data. It is updated whenever information is sent to Google Analytics.

Expiration date: after 2 years

Note: This list cannot claim to be complete, as Google also changes the choice of its cookies again and again.

Here we show you an overview of the most important data collected with Google Analytics:

Heatmaps: Google creates so-called heatmaps. Heatmaps allow you to see exactly those areas that you click on. This gives us information about where you are "on the move" on our site.

Session duration: Google defines session duration as the time you spend on our site without leaving. If you have been inactive for 20 minutes, the session ends automatically.

Bounce rate: A bounce rate is when you view only one page on our website and then leave our website again.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP address: The IP address is only shown in abbreviated form so that no clear assignment is possible.

Location: The IP address can be used to determine the country and your approximate location. This process is also called IP location determination.

Technical information: Technical information may include your browser type, Internet service provider, or screen resolution.

Source of origin: Google Analytics or, of course, we are also interested in which website or which advertisement you came to our site from.

Other data include contact details, any ratings, playing media (e.g. when you play a video via our site), sharing content via social media or adding to your favorites. The enumeration does not claim to be complete and only serves as a general orientation of the data storage by Google Analytics.

How long and where is the data stored?

Google has their servers spread all over the world. Most servers are located in America and consequently your data is mostly stored on American servers. Here you can read exactly where Google data centers are located: https://www.google.com/about/datacenters/locations/?hl=de

Your data is distributed on different physical data carriers. This has the advantage that the data can be retrieved more quickly and is better protected against manipulation. In every Google data center, there are corresponding emergency programs for your data. If, for example, the hardware at Google fails or natural disasters paralyze servers, the risk of a service interruption at Google still remains low.

The data retention period depends on the properties used. When using the newer Google Analytics 4 properties, the retention period of your user data is set to 14 months. For other so-called event data, we have the option to choose a retention period of 2 months or 14 months.

For Universal Analytics properties, Google Analytics has a default retention period of 26 months for your user data. Then your user data is deleted. However, we have the option to choose the retention period of user data ourselves. We have five variants available for this purpose:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

In addition, there is also the option that data will only be deleted if you no longer visit our website within the period we have selected. In this case, the retention period is reset each time you visit our website again within the specified period.

Once the specified period has expired, the data is deleted once a month. This retention period applies to your data associated with cookies, user recognition and advertising IDs (e.g. DoubleClick domain cookies). Reporting results are based on aggregate data and are stored separately from user data. Aggregated data is a merging of individual data into a larger unit.

How can I delete my data or prevent data storage?

Under European Union data protection law, you have the right to access, update, delete, or restrict your data. Using the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js), you can prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only disables data collection by Google Analytics.

If you basically want to disable, delete or manage cookies, you can find the corresponding links to the respective instructions of the most popular browsers under the section "Cookies".

Legal basis

The use of Google Analytics requires your consent, which we have obtained with our cookie popup. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur during the collection by web analytics tools.

In addition to the consent, there is a legitimate interest on our part to analyze the behavior of website visitors and thus to improve our offer technically and economically. With the help of Google Analytics, we detect website errors, can identify attacks and improve the economic efficiency. The legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use Google Analytics if you have given your consent.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which reference the Standard Contractual Clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.

We hope we have been able to provide you with the most important information about Google Analytics data processing. If you want to learn more about the tracking service, we recommend these two links: https://marketingplatform.google.com/about/analytics/terms/de/ and https://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics order processing agreement (AVV)

In accordance with Article 28 of the General Data Protection Regulation (GDPR), we have concluded an order processing agreement (OPA) with Google. What exactly is a GCU and especially what must be included in a GCU, you can read in our general section "Order processing agreement (GCU)".

This contract is required by law because Google processes personal data in our shipment . It clarifies that Google may only process data they receive from us according to our instructions and must comply with the GDPR. You can find the link to the order data processing conditions at https://business.safety.google/intl/de/adsprocessorterms/.

Google Analytics reports on demographic characteristics and interests

We have turned on the advertising reports features in Google Analytics. The demographic and interest reports contain information on age, gender and interests. This allows us - without being able to assign this data to individual persons - to get a better picture of our users. You can learn more about the advertising functions at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.

You can stop the use of the activities and information of your Google account under "Advertising settings" on https://adssettings.google.com/authenticated via checkbox.

Google Analytics Google Signals Privacy Policy

We have enabled Google signals in Google Analytics. This updates existing Google Analytics features (advertising reports, remarketing, cross-device reports, and interest and demographic reports) to obtain aggregated and anonymized data from you, provided you have allowed personalized ads in your Google account.

The special thing about this is that it is cross-device tracking. That means your data can be analyzed across devices. By activating Google signals, data is collected and linked to the Google account. Google can thus recognize, for example, if you view a product on our website via a smartphone and only buy the product later via a laptop. Thanks to the activation of Google signals, we can launch cross-device remarketing campaigns that would otherwise not be possible in this form. Remarketing means that we can also show you our offer on other websites.

Google Analytics also collects other visitor data such as location, search history, YouTube history, and data about your actions on our website through Google signals. This gives us better advertising reports from Google and more useful information about your interests and demographics. This includes your age, what language you speak, where you live, or what gender you are. Furthermore, social criteria such as your profession, your marital status or your income are also added. All these characteristics help Google Analytics to define groups of people or target groups.

The reports also help us to better assess your behavior, wishes and interests. This allows us to optimize and adapt our services and products for you. By default, this data expires after 26 months. Please note that this data collection only occurs if you have allowed personalized advertising in your Google account. This is always aggregated and anonymous data and never individual person data. In your Google account, you can manage this data or delete it.

Google Analytics in consent mode

Depending on your consent, personal data of you will be processed by Google Analytics in the so-called consent mode (or "Consent Mode"). You can choose whether you agree to Google Analytics cookies or not. By doing so, you also choose which data Google Analytics may process from you. This collected data is mainly used to perform measurements about user behavior on the website, to play out targeted advertising and to provide us with web analytics reports. As a rule, you consent to data processing by Google via a cookie consent tool. If you do not consent to data processing, only aggregated data will be collected and processed. This means that data cannot be assigned to individual users and thus no user profile of you is created. You can also only consent to statistical measurement. No personal data is processed and consequently not used for advertising or advertising success.

Google Analytics IP anonymization

We have implemented Google Analytics IP address anonymization on this website. This feature was developed by Google to enable this website to comply with applicable data protection regulations and recommendations of local data protection authorities when they prohibit storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before any storage or processing of the data takes place.

For more information on IP anonymization, please visit https://support.google.com/analytics/answer/2763052?hl=de.

Google Remarketing Privacy Policy

We also use Google Remarketing, an advertising analysis tool, for our website. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

Google holds a contract on commissioned processing in accordance with Art. 28 DSGVO, which acts as the data protection law basis for our customer relationship with Google. This refers to the EU standard contractual clauses in terms of content. Here you can find the order processing conditions: https://business.safety.google/intl/de/adsprocessorterms/

You can learn more about the data processed through the use of Google Remarketing in the Privacy Policy at https://policies.google.com/privacy?hl=de.

Google Tag Manager Privacy Policy

Google Tag Manager Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Organization of the individual tracking tools

πŸ““ Data processed: Google Tag Manager does not store any data itself. The data is collected by the tags of the web analytics tools used.

πŸ“… Storage duration: depending on the web analytics tool used.

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Google Tag Manager?

For our website we use the Google Tag Manager of the company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. This Tag Manager is one of many helpful marketing products from Google. Through the Google Tag Manager, we can centrally incorporate and manage code sections from various tracking tools that we use on our website.

In this privacy policy, we want to explain in more detail what Google Tag Manager does, why we use it, and in what form data is processed.

Google Tag Manager is an organizational tool that allows us to include and manage website tags centrally and via a user interface. Tags are small sections of code that, for example, record (track) your activities on our website. For this purpose, JavaScript code sections are inserted into the source code of our page. The tags often come from Google-internal products such as Google Ads or Google Analytics, but tags from other companies can also be included and managed via the manager. Such tags perform different tasks. They can collect browser data, feed marketing tools with data, embed buttons, set cookies and also track users across multiple websites.

Why do we use Google Tag Manager for our website?

As the saying goes: organization is half the battle! And that of course also applies to the maintenance of our website. In order to make our website as good as possible for you and all the people who are interested in our products and services, we need various tracking tools such as Google Analytics. The collected data from these tools show us what you are most interested in, where we can improve our services and which people we should still show our offers to. And for this tracking to work, we need to embed appropriate JavaScript codes into our website. In principle, we could include each code section of each tracking tool separately in our source code. However, this requires a relatively large amount of time and it's easy to lose track. That's why we use the Google Tag Manager. We can easily incorporate the necessary scripts and manage them from one place. Moreover, Google Tag Manager offers an easy-to-use interface and you don't need any programming skills. This is how we manage to keep order in our tag jungle.

What data is stored by Google Tag Manager?

The Tag Manager itself is a domain that does not set any cookies or store any data. It acts as a mere "manager" of the implemented tags. The data is collected by the individual tags of the various web analytics tools. The data is virtually passed through to the individual tracking tools in the Google Tag Manager and is not stored.

However, the situation is completely different with the embedded tags of the various web analysis tools, such as Google Analytics. Depending on the analysis tool, various data about your web behavior is usually collected, stored and processed with the help of cookies. For this, please read our privacy texts on the individual analysis and tracking tools that we use on our website.

In the Tag Manager account settings, we have allowed Google to receive anonymized data from us. However, this is only the use and usage of our Tag Manager and not your data stored via the code sections. We allow Google and others to receive selected data in anonymized form. We thus consent to the anonymous sharing of our website data. Which summarized and anonymous data is forwarded exactly, we could not find out - despite long research. In any case, Google deletes all information that could identify our website. Google combines the data with hundreds of other anonymous website data and creates user trends as part of benchmarking measures. Benchmarking compares our own results with those of our competitors. Processes can be optimized on the basis of the information collected.

How long and where is the data stored?

When Google stores data, this data is stored on Google's own servers. The servers are distributed all over the world. Most of them are located in America. At https://www.google.com/about/datacenters/locations/?hl=de you can read exactly where the Google servers are located.

How long the individual tracking tools store data from you can be found in our individual privacy texts for the individual tools.

How can I delete my data or prevent data storage?

The Google Tag Manager itself does not set cookies, but manages tags from various tracking websites. In our privacy texts for the individual tracking tools, you will find detailed information on how to delete or manage your data.

Please note that when using this tool, data from you may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data to insecure third countries may therefore not simply be transferred, stored and processed there unless there are suitable safeguards (such as EU standard contractual clauses) between us and the non-European service provider.

Legal basis

The use of Google Tag Manager requires your consent, which we have obtained with our cookie popup. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur during the collection by web analytics tools.

In addition to consent, there is a legitimate interest on our part to analyze the behavior of website visitors and thus to improve our offer technically and economically. With the help of Google Tag Manager, we can improve our economic efficiency. The legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use the Google Tag Manager if you have given your consent.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.

If you want to learn more about Google Tag Manager, we recommend the FAQs at https://support.google.com/tagmanager/?hl=de#topic=3441530.

Order processing agreement (AVV) Google Tag Manager

In accordance with Article 28 of the General Data Protection Regulation (GDPR), we have concluded an order processing agreement (OPA) with Google. What exactly is a GCU and especially what must be included in a GCU, you can read in our general section "Order processing agreement (GCU)".

This contract is required by law because Google processes personal data in our shipment . It clarifies that Google may only process data they receive from us according to our instructions and must comply with the GDPR. You can find the link to the order processing agreement (AVV) at https://business.safety.google/adsprocessorterms/.

Email marketing introduction

Email Marketing Summary

πŸ‘₯ Parties concerned: Newsletter subscribers

🀝 Purpose: direct advertising by e-mail, notification of system-relevant events.

πŸ““ Processed data: Data entered during registration, but at least the e-mail address. You can find more details on this in the respective email marketing tool used.

πŸ“… Storage period: duration of the existence of the subscription

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests)

What is email marketing?

In order to keep you always up to date, we also use the possibility of e-mail marketing. If you have agreed to receive our e-mails or newsletters, your data will also be processed and stored. E-mail marketing is a sub-area of online marketing. It involves sending news or general information about a company, products or services by e-mail to a specific group of people who are interested in them.

If you want to participate in our e-mail marketing (mostly via newsletter), you usually just have to register with your e-mail address. To do this, you fill out an online form and send it off. However, it may also happen that we ask you for your salutation and name, for example, so that we can also write to you personally.

Basically, the registration for newsletters works with the help of the so-called "double opt-in procedure". After you have registered for our newsletter on our website, you will receive an e-mail via which you confirm the newsletter registration. This ensures that the e-mail address belongs to you and that no one has registered with a third-party e-mail address. We or a notification tool we use logs each individual subscription. This is necessary so that we can also prove the legally correct registration process. As a rule, the time of registration, the time of the registration confirmation and your IP address are stored. In addition, it is also logged when you make changes to your stored data.

Why do we use email marketing?

Of course, we want to stay in touch with you and always present you with the most important news about our company. To do this, we use, among other things, e-mail marketing - often just referred to as "newsletters" - as an essential part of our online marketing. If you agree to this or if it is legally permitted, we will send you newsletters, system e-mails or other notifications by e-mail. When we use the term "newsletter" in the following text, we mainly mean regularly sent e-mails. Of course, we do not want to bother you in any way with our newsletters. That's why we really always try to provide only relevant and interesting content. For example, you will learn more about our company, our services or products. Since we are always improving our offers, our newsletter will also tell you when there is news or when we are offering special, lucrative promotions. If we use a service provider that offers a professional mailing tool for our e-mail marketing, we do so in order to be able to offer you fast and secure newsletters. The purpose of our email marketing is basically to inform you about new offers and also to get closer to our business goals.

What data is processed?

When you become a subscriber to our newsletter via our website, you confirm by e-mail that you are a member of an e-mail list. In addition to IP address and e-mail address, your title, name, address and telephone number may also be stored. However, only if you agree to this data storage. The data marked as such are necessary for you to participate in the service offered. Providing this information is voluntary, but failure to provide it will result in you not being able to use the service. In addition, information about your device or your preferred content on our website may be stored. You can find out more about the storage of data when you visit a website in the section "Automatic data storage". We record your declaration of consent so that we can always prove that this complies with our laws.

Duration of data processing

If you unsubscribe your e-mail address from our e-mail/newsletter distribution list, we may store your address for up to three years based on our legitimate interests so that we can still prove your consent at that time. We may only process this data if we need to defend ourselves against any claims.

However, if you confirm that you have given us your consent to subscribe to the newsletter, you can submit an individual deletion request at any time. If you permanently object to the consent, we reserve the right to store your e-mail address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course also keep your e-mail address.

Right of objection

You have the option to cancel your newsletter subscription at any time. All you have to do is revoke your consent to the newsletter subscription. This usually takes only a few seconds or one or two clicks. Most of the time, you will find a link to cancel your newsletter subscription right at the end of each email. If you really can't find the link in the newsletter, please contact us by mail and we will cancel your newsletter subscription immediately.

Legal basis

The sending of our newsletter is based on your consent (Article 6 para. 1 lit. a DSGVO). This means that we may only send you a newsletter if you have actively registered for it beforehand. If applicable, we may also send you advertising messages on the basis of Section 7 (3) of the German Unfair Competition Act (UWG), provided that you have become our customer and have not objected to the use of your e-mail address for direct advertising.

Information about specific email marketing services and how they process personal data, if any, is provided in the following sections.

Sendinblue Privacy Policy

Sendinblue Privacy Policy Summary

‍πŸ‘₯ Data subjects: newsletter subscribers, platform users

🀝 Purpose: direct advertising by e-mail, notification of system-relevant events.

πŸ““ Processed data: Data entered during registration but at least the e-mail address.

πŸ“… Storage period: duration of the existence of the subscription

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests)

What is Sendinblue?

You can sign up for our newsletter for free on our website. To make this work, we use the email delivery service Sendinblue for our newsletter. This is a service of the German company Sendinblue GmbH, KΓΆpenicker Str. 126, 10179 Berlin. Sendinblue is, among other things, an email marketing tool that allows us to send you customized newsletters. With Sendinblue, we don't have to install anything and can still draw from a pool of really useful features. In the following, we will go into more detail about this email marketing service and inform you about the most important privacy-related aspects.

Why do we use Sendinblue?

The newsletter service also offers us helpful analysis options. This means that when we send out a newsletter, we learn, for example, whether and when the newsletter was opened by you. Also whether and on which link you click in the newsletter is detected and recorded by the software. This information helps enormously to adapt and optimize our service to your wishes and concerns. After all, we naturally want to offer you the best possible service. So, in addition to the data already mentioned above, such data about your user behavior is also stored.

What data is processed by Sendinblue?

We are of course very pleased if you subscribe to our newsletter. This way we can always keep you up to date and inform you first hand about what is going on in our company. However, you should know that during the registration process for the newsletter, all data that you enter (such as your e-mail address or your first and last name) is stored and managed on our server and at Sendinblue. This also involves personal data. For example, in addition to the time and date of registration, your IP address is also stored. In the course of registration, you also agree that we can send you the newsletter and it is further referred to this privacy policy. Furthermore, data such as click behavior in the newsletter may also be processed.

How long and where is the data stored?

The data for the newsletter tool is stored on servers in Germany. The collected data that makes you identifiable as a person (i.e., personal data) will be deleted by Sendinblue in principle no later than two years after the termination of the contractual relationship with us. However, you can also request the deletion of your data individually at any time. Requests will be processed within 30 days. Data that we collect and send to Sendinblue will be deleted by us as soon as you unsubscribe from our newsletter.

Right of objection

You have the option to cancel your newsletter subscription at any time. All you have to do is revoke your consent to the newsletter subscription. This usually takes only a few seconds or one or two clicks. Most of the time, you will find a link to cancel your newsletter subscription right at the end of each email. If you really can't find the link in the newsletter, please contact us by mail and we will cancel your newsletter subscription immediately. After unsubscribing, the personal data will be deleted from our server and from the Sendinblue servers, which are located in Germany. You have a right to free information about your stored data and, if applicable, also a right to deletion, blocking or correction.

Legal basis

The sending of our newsletter by Sendinblue is based on your consent (Article 6 (1) a DSGVO). This means that we may only send you a newsletter if you have actively registered for it beforehand. If consent is not required, then the newsletter is sent on the basis of legitimate interest in direct marketing (Article 6 (1) (f)), provided this is legally permitted. We record your registration process so that we can always prove that it complies with our laws.

If you wish to obtain more detailed information on data processing, we recommend that you consult the company's privacy policy at https://de.sendinblue.com/legal/privacypolicy/ and also the following information page at https://de.sendinblue.com/informationen-newsletter-empfaenger/.

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Push messages introduction

Push messages summary

πŸ‘₯ Affected: Push Messages subscribers

🀝 Purpose: notification of system-relevant and interesting events

πŸ““ Processed data: Data entered during registration, usually also location data. You can find more details about this in the respective push message tool used.

πŸ“… Storage duration: Data mostly stored as long as necessary for the provision of services.

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. b DSGVO (contract)

What are push messages?

We also use so-called push notification services on our website, which allow us to keep our users always up to date. This means that if you have agreed to the use of such push messages, we can send you short news with the help of a software tool. Push messages are a text message form that appear directly to you on your smartphone or other devices, such as tablets or PCs, if you have signed up for them. You will receive these messages even if you are not on our website or not actively using our service. Data about your location and your usage behavior may also be collected and stored.

Why do we use push messages?

On the one hand, we use push messages to be able to fully provide the services we have contractually agreed with you. On the other hand, the messages also serve our online marketing. We can bring you closer to our service or our products with the help of these messages. Especially when there is news in our company, we can inform you about it immediately. We want to get to know the preferences and habits of all our users as well as possible in order to continuously improve our offer.

What data is processed?

In order for you to receive push messages, you must also confirm that you want to receive these messages. The data accumulated during the consent process is also stored, managed and processed. This is necessary so that it can be proven and recognized that a user has agreed to receive the push messages. For this purpose, a so-called device token or push token is stored in your browser. Usually, the data of your location or the location of the terminal device you are using is also stored.

To ensure that we also always send interesting and important push messages, the handling of the messages is also statistically evaluated. For example, we can then see whether and when you open the message. With the help of these insights, we can adapt our communication strategy to your wishes and interests. Although this stored data can be assigned to you, we do not want to check you as an individual. Rather, we are interested in the collected data of all our users so that we can make optimizations. You can find out exactly what data is stored in the privacy statements of the respective service providers.

Duration of data processing

How long the data is processed and stored depends primarily on the tool we use. You can learn more about the data processing of the individual tools below. The privacy statements of the providers usually state exactly which data is stored and processed and for how long. In principle, personal data is only processed for as long as is necessary to provide our services. If data is stored in cookies, the storage period varies greatly. The data can be deleted immediately after leaving a website, but it can also remain stored for several years. Therefore, you should look at each individual cookie in detail if you want to know more about the data storage. In most cases, you will also find informative information about the individual cookies in the privacy statements of the individual providers.

Legal basis

It may also be that the push messages are necessary so that certain obligations that are in a contract can be fulfilled. For example, so that we can provide you with technical or organizational news. Then the legal basis is Art. 6 para. 1 lit. b DSGVO.

If this is not the case, the push messages will only be sent based on your consent. Our push messages may in particular have an advertising content. The push messages may also be sent depending on your location, which your end device displays. The above-mentioned analytical evaluations are also based on your consent to receive such messages. The legal basis in this respect is Art. 6 (1) lit. a DSGVO. Of course, you can revoke your consent or change various settings in the settings at any time.

Translation function introduction

Translation function summary

πŸ‘₯ Affected parties: users of the application

🀝 Purpose: Automatic translation of exchanged text information

πŸ““ Processed data: Data entered for the exchange of texts

πŸ“… Storage duration: Data mostly stored as long as necessary for the provision of services.

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. b DSGVO (contract)

What is a translation function?

We offer an integrated translation function that can be activated on request to automatically translate sent and received texts into a desired language. In this process, the entered text is received by an external service, translated and transmitted back again.

Why do we use a translation function?

A translation function is especially helpful when the person being communicated with speaks a language other than the user's own. In this case, the translation function helps to enable ongoing communication by automatically translating texts into selected languages.

What data is processed?

In order for us to provide a translation function for ongoing communication, the texts entered in the conversation input field are used for translation. No multimedia files (images, photos, videos, etc.) are translated, only texts.

So that we can continuously improve the translation function, the use of the translation function is evaluated statistically. For example, we can then see whether texts are translated and into which languages. With the help of these findings, we can adapt our translation function to your wishes. Although this stored data can be assigned to you, we do not want to check you as an individual. Rather, we are interested in the collected data of all our users so that we can make optimizations. You can find out exactly what data is stored in the privacy statements of the respective service providers.

Duration of data processing

How long the data is processed and stored depends primarily on the tool we use. You can learn more about the data processing of the individual tools below. The privacy statements of the providers usually state exactly which data is stored and processed and for how long. In principle, personal data is only processed as long as it is necessary for the provision of our services.

Legal basis

It may also be that the translation function is necessary so that certain obligations that are in a contract can be fulfilled. For example, so that we can provide you with ongoing communication. Then the legal basis is Art. 6 para. 1 lit. b DSGVO.

If this is not the case, the translation function will only be used on the basis of your consent. The above-mentioned analytical evaluations are also based on your consent to use the translation function. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO. Of course, you can revoke your consent or change various settings in the settings at any time.

DeepL Privacy policy

We use the translation service DeepL and provide an interface to this service to our clients via the "DeepL PRO" interface, which immediately deletes the texts after translation and does not train translation models with them.

The translation service DeepL is provided by the company DeepL SE, located in Cologne, Germany within the European Union.

Firebase Cloud Messaging Privacy Policy

We use Firebase cloud messaging, a cross-platform messaging solution, for our website. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Firebase also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of the data processing.

Firebase uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Firebase undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Data Processing Agreement, which references the Standard Contractual Clauses, can be found at https://firebase.google.com/terms/firebase-sccs-eu-c2p.

You can learn more about the data processed through the use of Firebase in the Privacy Policy at https://policies.google.com/privacy?hl=de.

Messenger & Communication Introduction

Messenger & Communication Privacy Policy Summary

πŸ‘₯ Affected parties: users of the application

🀝 Purpose: Contact inquiries and general communication between us and you.

πŸ““ Processed data: Data such as name, address, e-mail address, telephone number, general content data, IP address if applicable.

You can find more details about this in the respective tools used.

πŸ“… Storage duration: depending on the messenger & communication functions used

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests), Art. 6 para. 1 p. 1 lit. b. DSGVO (contractual or pre-contractual obligations).

What are messenger & communication functions?

We offer various options on our website (such as messenger and chat functions, online or contact forms, e-mail, telephone) to communicate with us. In this context, your data will also be processed and stored to the extent necessary to respond to your inquiry and our subsequent measures.

In addition to classic means of communication such as e-mail, contact forms or telephone, we also use chats or messengers. The most commonly used messenger function at present is WhatsApp, but there are of course many different providers that offer messenger functions specifically for websites. If content is encrypted end-to-end, this is indicated in the individual privacy texts or in the privacy policy of the respective provider. End-to-end encryption means nothing other than that content of a message itself is not visible to the provider. However, information about your device, location settings and other technical data can still be processed and stored.

Why do we use messenger & communication features?

Communication options with you are of great importance to us. After all, we want to talk to you and answer all possible questions about our service in the best possible way. Well-functioning communication is an important part of our service. With the convenient messenger & communication functions, you can always choose the ones you prefer. In exceptional cases, however, we may not be able to answer certain questions via chat or messenger. This is the case, for example, when it comes to internal contractual matters. In this case, we recommend other communication options such as e-mail or telephone.

We generally assume that we remain responsible under data protection law, even if we use services of a social media platform. However, the European Court of Justice has ruled that in certain cases the operator of the social media platform may be jointly responsible with us within the meaning of Art. 26 DSGVO. Insofar as this is the case, we point this out separately and work on the basis of an agreement in this regard. The essence of the agreement is reproduced below for the platform concerned.

Please note that when using our built-in elements, data of you may also be processed outside the European Union, as many providers, for example Facebook Messenger or WhatsApp are American companies. This may make it less easy for you to claim or enforce your rights regarding your personal data.

What data is processed?

Exactly what data is stored and processed depends on the respective provider of the messenger & communication functions. Basically, it is data such as name, address, phone number, email address and content data such as all information you enter in a contact form. In most cases, information about your device and the IP address are also stored. Data that is collected via a messenger & communication function is also stored on the servers of the providers.

If you want to know exactly what data is stored and processed by the respective providers and how you can object to the data processing, you should carefully read the respective privacy policy of the company.

How long is data stored?

How long the data is processed and stored depends primarily on the tools we use. You can learn more about the data processing of the individual tools below. The privacy statements of the providers usually state exactly which data is stored and processed and for how long. In principle, personal data is only processed for as long as is necessary to provide our services. If data is stored in cookies, the storage period varies greatly. The data can be deleted immediately after leaving a website, but it can also remain stored for several years. Therefore, you should look at each individual cookie in detail if you want to know more about the data storage. In most cases, you will also find informative information about the individual cookies in the privacy statements of the individual providers.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser. For more information, please refer to the consent section.

Since Messenger & Communication functions may use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Legal basis

If you have consented that data from you can be processed and stored by integrated messenger & communication functions, this consent is considered the legal basis for data processing (Art. 6 para. 1 lit. a DSGVO). We process your request and manage your data in the context of contractual or pre-contractual relationships in order to fulfill our pre-contractual and contractual obligations or to respond to requests. The basis for this is Art. 6 para. 1 p. 1 lit. b. DSGVO. In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners, if consent has been given.

WhatsApp privacy policy

We use the messaging service WhatsApp and provide an interface to this service to our customers via the "WhatsApp Business API". By using this interface, the data exchange is reduced and, for example, no matching of the end user's address book is performed, but only data exchanged that is required for ongoing communication between our customers and their end users.

The service provider is the American company WhatsApp Inc. a subsidiary of Meta Platforms Inc. The company responsible for the European area is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

WhatsApp also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

WhatsApp uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. Through these clauses, WhatsApp undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For information on WhatsApp data transfer, which complies with the standard contractual clauses, please visit https://www.whatsapp.com/legal/business-data-transfer-addendum-20210927

You can learn more about the data processed through the use of WhatsApp in the Privacy Policy at https://www.whatsapp.com/privacy.

Viber Privacy Policy

We use the messaging service Viber and provide an interface to this service to our customers via the "Viber Bot API". By using this interface, the data exchange is reduced and, for example, no matching of the end user's address book is performed, but only data exchanged that is required for ongoing communication between our customers and their end users.

The service provider is Luxembourg-based Viber Media S.Γ  r.l., a subsidiary of Rakuten Inc. based in Japan.

Viber uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are model templates provided by the EU Commission and are intended to ensure that your data comply with European data protection standards even if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Viber undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in third countries. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

Information on data transfer with Viber, which complies with the standard contractual clauses, can be found at https://www.viber.com/en/terms/gdpr-privacy-rights/.

HubSpot Customer Service Privacy Policy

We use HubSpot on our website, among other things a customer service tool. The service provider is the American company HubSpot, Inc, 25 First St 2nd Floor Cambridge, MA, USA. The company also has a registered office in Ireland with the address 1 Sir John Rogerson's Quay, Dublin 2, Ireland.

HubSpot also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

HubSpot uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, HubSpot undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Data Processing Agreement, which complies with the standard contractual clauses, can be found at https://legal.hubspot.com/dpa.

To learn more about the data processed through the use of HubSpot, please see the Privacy Policy at https://legal.hubspot.com/de/privacy-policy.

Order processing agreement (AVV) HubSpot Customer Service

In accordance with Article 28 of the General Data Protection Regulation (GDPR), we have entered into a Data Processing Agreement (DPA) with HubSpot. What exactly is a GCU and especially what must be included in a GCU, you can read in our general section "Order processing agreement (GCU)".

This contract is required by law because HubSpot processes personal data in our shipment . It clarifies that HubSpot may only process data they receive from us according to our instructions and must comply with the GDPR. You can find the link to the order processing agreement (AVV) at https://legal.hubspot.com/dpa.

Content Delivery Networks Introduction

Content Delivery Networks Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Optimization of our service performance (to load the website faster).

πŸ““ Processed data: Data such as your IP address

More details can be found below and in the individual data protection texts.

πŸ“… Storage period: most of the data is stored until it is no longer required for the fulfillment of the service

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is a Content Delivery Network?

We use a so-called Content Delivery Network on our website. Most often, such a network is just called CDN. A CDN helps us to load our website quickly and smoothly, regardless of your location. In the process, your personal data is also stored, managed and processed on the servers of the CDN provider used. In the following, we will go into more detail about the service and its data processing. You can find detailed information about the handling of your data in the respective privacy policy of the provider.

Each Content Delivery Network (CDN) is a network of regionally distributed servers that are all connected via the Internet. Via this network, website content (especially very large files) can be delivered quickly and smoothly even during large load peaks. The CDN creates a copy of our website on your servers for this purpose. Since these servers are distributed worldwide, the website can be delivered quickly. The data transfer to your browser is consequently significantly shortened by the CDN.

Why do we use a content delivery network for our website?

A fast loading website is part of our service. Of course, we know how annoying it is when a website loads at a snail's pace. Most of the time, people even lose patience and look for the distance before the website is fully loaded. Of course, we want to avoid that. That's why a fast-loading website is a natural part of our website offering. With a Content Delivery Network our website will load much faster in your browser. The use of the CDN is especially helpful if you are abroad, because the website is delivered from a server near you.

What data is processed?

When you request a website or the content of a website and it is cached in a CDN, the CDN routes the request to the server closest to you and the server delivers the content. Content delivery networks are built so that JavaScript libraries can be downloaded and hosted on npm and Github servers. Alternatively, most CDNs allow WordPress plugins to be loaded if they are hosted on WordPress.org. Your browser may send personal data to the content delivery network we use. This is data such as IP address, browser type, browser version, which web page is loaded or time and date of the page visit. This data is collected and also stored by the CDN. Whether cookies are used for data storage depends on the network used. Please read the data protection texts of the respective service.

Right of objection

If you want to completely prevent this data transfer, you can install a JavaScript blocker (see for example https://noscript.net/) on your PC. Of course, our website will then no longer be able to provide the usual service (such as fast loading speed).

Legal basis

If you have consented to the use of a content delivery network, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur when collected by a content delivery network.

We also have a legitimate interest in using a content delivery network to optimize our online service and make it more secure. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use the tool if you have given your consent.

For information about specific content delivery networks, if any, see the following sections.

Cloudflare privacy policy

Cloudflare Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Optimization of our service performance (to load the website faster).

πŸ““ Processed data: Data such as IP address, contact and log info, security fingerprints and performance data for websites.

More details can be found below in this privacy policy.

πŸ“… Storage duration: most of the time the data is stored for less than 24 hours

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Cloudflare?

We use Cloudflare from Cloudflare, Inc. (101 Townsend St., San Francisco, CA 94107, USA) on this website to make our website faster and more secure. In doing so, Cloudflare uses cookies and processes user data. Cloudflare, Inc. is an American company that provides a content delivery network and various security services. These services are located between the user and our hosting provider. What this all means exactly, we will try to explain in more detail below.

A Content Delivery Network (CDN), like the one provided by Cloudflare, is nothing more than a network of connected servers. Cloudflare has distributed such servers all over the world to bring websites to your screen faster. Simply put, Cloudflare creates copies of our website and places them on their own servers. Now, when you visit our website, a system of load balancing ensures that the largest portions of our website are delivered from the server that can show you our website the fastest. The distance of data transfer to your browser is significantly shortened by a CDN. Thus, the content of our website will be delivered to you by Cloudflare not only from our hosting server, but from servers all over the world. The use of Cloudflare will be especially helpful for users from abroad, as here the site can be delivered from a server nearby. Apart from fast website delivery, Cloudflare also offers various security services, such as DDoS protection or web application firewall.

Why do we use Cloudflare on our website?

Of course we want to offer you the best possible service with our website. Cloudflare helps us to make our website faster and more secure. Cloudflare provides us with web optimizations as well as security services, such as DDoS protection and web firewall. This also includes a reverse proxy and content distribution network (CDN). Cloudflare blocks threats and limits abusive bots and crawlers that waste our bandwidth and server resources. By storing our website on local data centers and blocking spam software, Cloudflare enables us to reduce our bandwidth usage by about 60%. Serving content through a data center near you and some web optimizations performed there reduces the average web page load time by about half. Using the "I'm Under Attack Mode" setting can mitigate further attacks, according to Cloudflare, by displaying a JavaScript computational task to solve before a user can access a web page. Overall, this makes our website much more powerful and less vulnerable to spam or other attacks.

What data is processed by Cloudflare?

Cloudflare generally forwards only those data that are controlled by website operators. The content is therefore not determined by Cloudflare, but always by the website operator itself. In addition, Cloudflare may collect certain information about the use of our website and process data that is sent by us or for which Cloudflare has received appropriate instructions. In most cases, Cloudflare receives data such as IP address, contact and log info, security fingerprints, and website performance data. Log data helps Cloudflare detect new threats, for example. This allows Cloudflare to provide a high level of security protection for our website. Cloudflare processes this data as part of the services in compliance with applicable laws. This includes, of course, the General Data Protection Regulation (DSGVO). Cloudflare also works together with third-party providers. These may only process personal data under the instruction of Cloudflare and in accordance with the privacy policy and other confidentiality and security measures. Cloudflare does not share personal data without explicit consent from us.

How long and where is the data stored?

Cloudflare stores your information primarily in the United States and the European Economic Area. Cloudflare can transfer and access the information described above from all over the world. Generally, Cloudflare stores user-level data for domains in the Free, Pro, and Business versions for less than 24 hours. For Enterprise domains that have Cloudflare Logs (formerly Enterprise LogShare or ELS) enabled, data can be stored for up to 7 days. However, if IP addresses trigger security alerts at Cloudflare, there may be exceptions to the above retention period.

How can I delete my data or prevent data storage?

Cloudflare keeps data logs only as long as necessary and this data is also deleted within 24 hours in most cases. Cloudflare also does not store any personal data, such as your IP address. However, there is information that Cloudflare stores indefinitely as part of its permanent logs in order to improve the overall performance of Cloudflare Resolver and to identify any security risks. To see exactly what permanent logs are stored, please visit https://www.cloudflare.com/application/privacypolicy/. All data that Cloudflare collects (temporary or permanent) is scrubbed of any personally identifiable information. All permanent logs are also anonymized by Cloudflare.

Cloudflare addresses in their privacy policy that they are not responsible for the content they receive. For example, if you ask Cloudflare to update or delete your content, Cloudflare basically refers you to us as the website operator. You can also completely prevent the entire collection and processing of your data by Cloudflare by disabling the execution of script code in your browser or by installing a script blocker in your browser.

Legal basis

If you have consented to Cloudflare being used, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur when collected by Cloudflare.

We also have a legitimate interest in using Cloudflare to optimize our online service and make it more secure. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use Cloudflare if you have given your consent.

Cloudflare also processes data in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

As a basis for data processing at recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, thus in particular in the USA) or a data transfer there, Cloudflare uses standard contractual clauses approved by the EU Commission (= Art. 46. para. 2 and 3 DSGVO). These clauses oblige Cloudflare to comply with the EU level of data protection when processing relevant data also outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the clauses here, among other places: https://germany.representation.ec.europa.eu/index_de.

For more information about Cloudflare's privacy policy, please visit https://www.cloudflare.com/de-de/privacypolicy/

Cloudflare order processing agreement (AVV)

In accordance with Article 28 of the General Data Protection Regulation (GDPR), we have entered into a Service Level Agreement (SLA) with Cloudflare. What exactly is a GCU and especially what must be included in a GCU, you can read in our general section "Order processing agreement (GCU)".

This contract is required by law because Cloudflare processes personal data in our shipment . It clarifies that Amazon Web Cloudflare may only process data they receive from us according to our instructions and must comply with the GDPR. You can find the link to the order processing agreement (AVV) at https://www.cloudflare.com/de-de/cloudflare-customer-dpa/.

Cookie Consent Management Platform Introduction

Cookie Consent Management Platform Summary

πŸ‘₯ Parties concerned: Website visitors

🀝 Purpose: Obtaining and managing consent for certain cookies and thus the use of certain tools.

πŸ““ Processed data: Data used to manage the cookie settings set, such as IP address, time of consent, type of consent, individual consents. More details can be found at the respective tool used.

πŸ“… Storage duration: Depends on the tool used, you have to be prepared for periods of several years

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit.f DSGVO (legitimate interests)

What is a Cookie Consent Management Platform?

We use a Consent Management Platform (CMP) software on our website, which helps us and you to handle used scripts and cookies correctly and safely. The software automatically creates a cookie popup, scans and controls all scripts and cookies, provides cookie consent for you as required by data protection laws, and helps us and you keep track of all cookies. With most cookie consent management tools, all existing cookies are identified and categorized. You as a website visitor then decide for yourself whether and which scripts and cookies you allow or disallow. The following graphic illustrates the relationship between browser, web server and CMP.

Why do we use a cookie management tool?

Our goal is to offer you the best possible transparency in the area of data protection. In addition, we are also legally obligated to do so. We want to inform you as well as possible about all tools and all cookies that can store and process data from you. It is also your right to decide for yourself which cookies you accept and which you do not. In order to give you this right, we first need to know exactly which cookies ended up on our website in the first place. Thanks to a cookie management tool that regularly scans the website for all existing cookies, we know about all cookies and can provide you with DSGVO-compliant information about them. You can then accept or reject cookies via the consent system.

What data is processed?

Within the framework of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent is stored so that we do not have to query you each time you visit our website again and we can also prove your consent if required by law. This is stored either in an opt-in cookie or on a server. Depending on the provider of the cookie management tool, the storage period of your cookie consent varies. In most cases, this data (e.g. pseudonymous user ID, time of consent, details of cookie categories or tools, browser, device information) is stored for up to two years.

Duration of data processing

We will inform you about the duration of data processing below, provided we have further information on this. In general, we process personal data only as long as it is absolutely necessary for the provision of our services and products. Data that is stored in cookies is stored for different lengths of time. Some cookies are already deleted after you leave the website, others may be stored in your browser for several years. The exact duration of data processing depends on the tool used; in most cases, you should be prepared for a storage period of several years. In the respective privacy statements of the individual providers, you will usually receive precise information about the duration of data processing.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Information on specific cookie management tools, if any, can be found in the following sections.

Legal basis

If you consent to cookies, personal data about you will be processed and stored via these cookies. If we are allowed to use cookies through your consent (Article 6 (1) lit. a DSGVO), this consent is also the legal basis for the use of cookies or the processing of your data. In order to be able to manage the consent to cookies and to enable you to give your consent, cookie consent management platform software is used. The use of this software enables us to operate the website in an efficient manner in compliance with the law, which constitutes a legitimate interest (Article 6 (1) (f) DSGVO).

Cookiebot Privacy Policy

Cookiebot Privacy Policy Summary

πŸ‘₯ Parties concerned: Website visitors

🀝 Purpose: Obtaining consent for certain cookies and thus the use of certain tools.

πŸ““ Processed data: Data used to manage the set cookie settings such as IP address, time of consent, type of consent, individual consents. More details can be found at the respective tool used.

πŸ“… Storage period: the data is deleted after one year

βš–οΈ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit.f DSGVO (legitimate interests)

What is Cookiebot?

We use functions of the provider Cookiebot on our website. The company behind Cookiebot is Cybot A/S, Havnegade 39, 1058 Copenhagen, DK. Cookiebot offers us, among other things, the possibility to provide you with a comprehensive cookie notice (also called cookie banner or cookie notice). By using this feature, data from you may be sent to Cookiebot or Cybot, stored and processed. In this privacy policy, we inform you why we use Cookiebot, what data is transferred and how you can prevent this data transfer.

Cookiebot is a software product from the company Cybot. The software automatically creates a DSGVO-compliant cookie notice for our website visitors. In addition, the technology behind Cookiebot scans, controls and evaluates all cookies and tracking measures on our website.

Why do we use Cookiebot on our website?

We take data protection very seriously. We want to show you exactly what is going on on our website and which of your data is stored. Cookiebot helps us get a good overview of all our cookies (first-party and third-party cookies). This allows us to inform you about the use of cookies on our website accurately and transparently. You always get an up-to-date and privacy-compliant cookie notice and decide for yourself which cookies you allow and which not.

What data is stored by Cookiebot?

If you allow cookies, the following data will be transmitted to Cybot, stored and processed.

  • IP address (in anonymized form, the last 3 digits are set to 0).
  • Date and time of your consent
  • our website URL
  • technical browser data
  • encrypted, anonymous key
  • the cookies you have allowed (as proof of consent)

The following cookies are set by Cookiebot if you have agreed to the use of cookies:

Name: CookieConsent

Wert: {stamp:’P7to4eNgIHvJvDerjKneBsmJQd9122342091-2

Purpose: This cookie stores your consent status. This allows our website to read and follow the current status on future visits.

Expiration date: after one year

Name: CookieConsentBulkTicket

Value: kDSPWpA%2fjhljZKClPqsncfR8SveTnNWhys5NojaxdFYBPjZ2PaDnUw%3d%3122342091-6

Intended use: This cookie is set if you allow all cookies and have thus activated "collective consent". The cookie then stores its own random and unique ID.

Expiration date: after one year

Note: Please keep in mind that this is an exemplary list and we cannot claim completeness. In the cookie declaration at https://www.cookiebot.com/de/cookie-declaration/ you can see which other cookies may be used.

According to Cybot's privacy policy, the company does not resell personal data. However, Cybot does share data with trusted third parties or subcontractors that help the company achieve its business objectives. Data is also shared when legally required.

How long and where is the data stored?

All collected data is transferred, stored and forwarded exclusively within the European Union. The data is stored in an Azure data center (cloud provider is Microsoft). Please visit https://azure.microsoft.com/de-de/explore/global-infrastructure/geographies/ to learn more about all "Azure regions". All user data will be deleted by Cookiebot after 12 months from registration (cookie consent) or immediately after cancellation of the Cookiebot service.

How can I delete my data or prevent data storage?

You have the right to access and also delete your personal data at any time. You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie notice. Your browser offers another possibility to prevent the data processing or to manage it according to your wishes. Depending on the browser, cookie management works slightly differently. Under the section "Cookies" you will find the corresponding links to the respective instructions of the most popular browsers.

Legal basis

If you consent to cookies, personal data about you will be processed and stored via these cookies. If we are allowed to use cookies through your consent (Article 6 (1) lit. a DSGVO), this consent is also the legal basis for the use of cookies or the processing of your data. In order to be able to manage the consent to cookies and to enable you to give your consent, the Cookiebot is used. The use of this software enables us to operate the website in an efficient manner in compliance with the law, which constitutes a legitimate interest (Article 6 (1) (f) DSGVO).

If you want to learn more about the privacy policy of "Cookiebot" or the company behind it, Cybot, we recommend that you read the privacy policy at https://www.cookiebot.com/de/privacy-policy/.

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Cloud services introduction

Cloud Services Privacy Policy Summary

πŸ‘₯ Parties concerned: We as website operator and you as website visitor

🀝 Purpose: security and data storage

πŸ““ Processed data: Data such as your IP address, name or technical data such as browser version.

More details can be found below and in the individual data protection texts or in the data protection declarations of the providers.

πŸ“… Storage period: most of the data is stored until it is no longer required for the fulfillment of the service

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What are cloud services?

Cloud services provide us, as website operators, with storage space and computing power via the Internet. Data can be transferred to an external system, processed and stored via the Internet. The corresponding cloud provider takes over the management of this data. Depending on the requirements, an individual person or even a company can choose the storage space size or computing power. Cloud storage is accessed via an API or via storage protocols. API stands for Application Programming Interface and means a programming interface that connects software with hardware components.

Why do we use cloud services?

We use cloud services for several reasons. A cloud service offers us the possibility to store our data securely. In addition, we have access to the data from different locations and devices, giving us more flexibility and facilitating our work processes. A cloud storage also saves us money because we don't have to build and manage our own infrastructure for data storage and data security. By storing our data centrally in the cloud, we can also expand our fields of application and manage our information much better.

So, as a website operator or as a company, we primarily use cloud services for our own purposes. For example, we use the services to manage our calendar, to store documents or other important information in the cloud. However, personal data about you may also be stored in the process. This is the case, for example, if you provide us with your contact details (such as name and email address) and we store our customer data with a cloud provider. Consequently, data that we process from you may also be stored and processed on external servers. If we offer certain forms or content from cloud services on our website, cookies may also be set for web analytics and advertising purposes. Furthermore, such cookies remember your settings (such as the language used) so that the next time you visit our website you will find your familiar web environment.

What data is processed by cloud services?

Much of the data we store in the cloud has no personal reference, but some data is considered personal data according to the definition of the GDPR. This is often customer data such as name, address, IP address or telephone number, or technical device information. Furthermore, videos, images and audio files can also be stored in the cloud. Exactly how the data is collected and stored depends on the service in question. We try to use only services that are very trustworthy and professional with the data. Basically, the services, such as Amazon Drive, have access to the stored files in order to offer their own service accordingly. For this, however, the services need permissions, such as the right to copy files because of security aspects. This data is processed and managed within the scope of the services and in compliance with the applicable laws. This also includes the DSGVO for US providers (via the standard contractual clauses). These cloud services also work in some cases with third-party providers who may process data under instruction and in accordance with privacy policies and further security measures. We would like to emphasize again here that all known cloud services (such as Amazon Drive, Google Drive or Microsoft Onedrive) obtain the right to have access to stored content in order to be able to offer and optimize their own service accordingly.

Duration of data processing

We will inform you about the duration of data processing below, if we have further information on this. In general, cloud services store data until you or we revoke the data storage or delete the data again. In general, personal data is only stored as long as it is absolutely necessary for the provision of the services. However, a final data deletion from the cloud may take several months. This is the case because the data is usually not only stored on one server, but is distributed on different servers.

Right of objection

You also have the right and the possibility to revoke your consent to data storage in a cloud at any time. If cookies are used, you also have a right of revocation here. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, deactivating or deleting cookies in your browser. We also recommend that you read our general privacy policy on cookies. To find out exactly what data of yours is stored and processed, you should read the privacy statements of the respective cloud providers.

Legal basis

We use cloud services mainly based on our legitimate interests (Art. 6 (1) lit. f DSGVO) in a good security and storage system.

Certain processing, in particular the use of cookies and the use of storage functions require your consent. If you have consented that data from you can be processed and stored with cloud services, this consent is considered the legal basis of the data processing (Art. 6 (1) lit. a DSGVO). Most of the services we use set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Information on special tools - if available - can be found in the following sections.

Google Cloud Privacy Policy

We use Google Cloud, an online storage service for files, photos and videos, for our website. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

Google holds a contract on commissioned processing in accordance with Art. 28 DSGVO, which acts as the data protection law basis for our customer relationship with Google. This refers to the EU standard contractual clauses in terms of content. Here you can find the order processing conditions: https://business.safety.google/intl/de/adsprocessorterms/

You can learn more about the data processed through the use of Google Cloud in the Privacy Policy at https://policies.google.com/privacy?hl=de.

Payment provider introduction

Payment provider privacy policy summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Enabling and optimizing the payment process on our website.

πŸ““ Processed data: Data such as name, address, bank data (account number, credit card number, passwords, TANs, etc.), IP address and contract data.

More details can be found at the respective payment provider tool used.

πŸ“… Storage duration: depending on the payment provider used

βš–οΈ Legal basis: Art. 6 para. 1 lit. b DSGVO (fulfillment of a contract)

What is a payment processor?

We use online payment systems on our website that allow us and you a secure and smooth payment process. Among other things, personal data may be sent to the respective payment provider, stored and processed there. Payment providers are online payment systems that allow you to place an order via online banking. In this case, the payment processing is carried out by the payment provider you have chosen. We subsequently receive information about the payment made. This method can be used by any user who has an active online banking account with PIN and TAN. There are hardly any banks left that do not offer or accept such payment methods.

Why do we use payment providers on our website?

Of course we want to offer the best possible service with our website and our integrated online store, so that you feel comfortable on our site and use our offers. We know that your time is precious and especially payment processes must work quickly and smoothly. For these reasons we offer you various payment providers. You can choose your preferred payment provider and pay in the usual way.

What data is processed?

Exactly which data is processed depends, of course, on the respective payment provider. But basically, data such as name, address, bank data (account number, credit card number, passwords, TANs, etc.) are stored. These are necessary data to be able to carry out a transaction at all. In addition, any contractual data and user data, such as when you visit our website, what content you are interested in or which sub-pages you click on, may also be stored. Your IP address and information about the computer you are using are also stored by most payment providers.

The data is usually stored and processed on the servers of the payment providers. We as the website operator do not receive this data. We are only informed whether the payment has worked or not. For identity and credit checks, it may happen that payment providers forward data to the appropriate body. For all payment transactions, the business and data protection principles of the respective provider always apply. Therefore, please always take a look at the general terms and conditions and the privacy policy of the payment provider. You also have the right to have data deleted or corrected at any time. Please contact the respective service provider regarding your rights (right of revocation, right to information and right to be affected).

Duration of data processing

We will inform you about the duration of data processing below if we have further information on this. In general, we process personal data only as long as it is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period may be exceeded. For example, we keep accounting documents relating to a contract (invoices, contract documents, account statements, etc.) for 10 years (Β§ 147 AO) and other relevant business documents for 6 years (Β§ 247 HGB) after they are created.

Right of objection

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact responsible persons of the payment provider used at any time. You can find contact details either in our specific privacy policy or on the website of the corresponding payment provider.

You can delete, disable, or manage cookies that payment providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.

Legal basis

We therefore offer other payment service providers in addition to the traditional banking/credit institutions for the processing of contractual or legal relationships (Art. 6 para. 1 lit. b DSGVO) . The privacy statements of the individual payment providers (such as Amazon Payments, Apple Pay or Discover) will provide you with a detailed overview of data processing and data storage. In addition, you can always contact the responsible parties if you have any questions about data protection-related topics.

Information on the specific payment providers - if available - can be found in the following sections.

Stripe Privacy Policy

Stripe Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Optimization of the payment process on our website.

πŸ““ Processed data: Data such as name, address, bank data (account number, credit card number, passwords, TANs, etc.), IP address and contract data.

More details can be found further below in this privacy policy

πŸ“… Storage duration: Data is stored until the cooperation with Stripe is dissolved

βš–οΈ Legal basis: Art. 6 para. 1 lit. b DSGVO (contract processing), Art. 6 para. 1 lit. a DSGVO (consent)

What is Stripe?

We use a payment tool from the American technology company and online payment service Stripe on our website. For customers within the EU, Stripe Payments Europe (Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland) is responsible. This means that if you choose Stripe as your payment method, your payment will be processed through Stripe Payments. In doing so, data necessary for the payment process will be forwarded to Stripe and stored. In this privacy policy, we provide you with an overview of this data processing and storage by Stripe and explain why we use Stripe on our website.

The technology company Stripe offers payment solutions for online payments. With Stripe it is possible to accept credit and debit card payments in our webshop. Stripe takes care of the entire payment process. A big advantage of Stripe is, for example, that you never have to leave our website or store during the payment process and the payment processing is very fast.

Why do we use Stripe for our website?

Of course we want to offer the best possible service with our website and our integrated online store, so that you feel comfortable on our site and use our offers. We know that your time is precious and therefore especially payment processes have to work quickly and smoothly. In addition to our other payment providers, we have found a partner in Stripe that ensures secure and fast payment processing.

What data is stored by Stripe?

If you choose Stripe as your payment method, personal data will also be transmitted from you to Stripe and stored there. This is transaction data. This data includes the payment method (i.e. credit card, debit card or account number), bank code, currency, amount and date of payment. In the case of a transaction, your name, e-mail address, billing or shipping address, and sometimes your transaction history may also be transmitted. This data is necessary for authentication. Furthermore, Stripe may collect name, address, phone number and your country in addition to technical data about your device (such as IP address) for fraud prevention, financial reporting and to fully provide its own services.

Stripe does not sell any of your data to unrelated third parties, such as marketing agencies or other companies that have nothing to do with the Stripe company. However, the data may be shared with internal departments, a limited number of external Stripe partners, or for regulatory compliance purposes, for example. Stripe also uses cookies to collect data. Here is a selection of cookies that Stripe may set during the payment process:

Name: m

Wert: edd716e9-d28b-46f7-8a55-e05f1779e84e040456122342091-5

Purpose: This cookie appears when you select the payment method. It stores and recognizes whether you access our website via a PC, tablet or smartphone.

Expiration date: after 2 years

Name: __stripe_mid

Wert: fc30f52c-b006-4722-af61-a7419a5b8819875de9122342091-1

Purpose: In order to perform a credit card transaction, this cookie is required. For this purpose, the cookie stores your session ID.

Expiration date: after one year

Name: __stripe_sid

Wert: 6fee719a-c67c-4ed2-b583-6a9a50895b122753fe

Purpose: This cookie also stores your ID and is used for the payment process on our website by Stripe.

Expiration date: after the end of the session

How long and where is the data stored?

Personal data is generally stored for the duration of the service provision. This means that the data is stored until we terminate the cooperation with Stripe. However, in order to comply with legal and regulatory obligations, Stripe may also store personal data beyond the duration of the service provision. Because Stripe is a global company, data may also be stored in any country where Stripe provides services. Thus, data may also be stored outside your country, for example in the USA.

How can I delete my data or prevent data storage?

Please note that when using this tool, data from you may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data to insecure third countries may therefore not simply be transferred, stored and processed there unless there are suitable safeguards (such as EU standard contractual clauses) between us and the non-European service provider.

You always have the right to access, correct and delete your personal data. If you have any questions, you can also contact the Stripe team at any time via https://support.stripe.com/contact/email.

You can delete, disable, or manage cookies that Stripe uses for its functions in your browser. Depending on which browser you use, this works in different ways. Under the section "Cookies" you will find the corresponding links to the respective instructions of the most popular browsers.

Legal basis

We therefore offer the payment service provider Stripe in addition to the traditional banking/credit institutions for the processing of contractual or legal relationships (Art. 6 (1) lit. b DSGVO ). The successful use of the service further requires your consent (Art. 6 para. 1 lit. a DSGVO), insofar as the admission of cookies is necessary for the use.

Stripe also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of the data processing.

Stripe uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Stripe undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For more information on the standard contractual clauses and on the data processed through the use of Stripe, please refer to the Privacy Policy at https://stripe.com/at/privacy.

Online map services introduction

Online Map Services Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Improve user experience

πŸ““ Data processed: Which data is processed depends heavily on the services used. Mostly it is IP address, location data, search items and/or technical data. You can find more details about this in the respective tools used.

πŸ“… Storage duration: depending on the tools used

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What are online map services?

We also use online map services for our website as an enhanced service. Google Maps is probably the service you are most familiar with, but there are other providers that specialize in creating digital maps. Such services allow you to view locations, route maps or other geographic information directly through our website. By using an embedded map service, you no longer have to leave our website to view the route to a location, for example. In order for the online map to work on our website, map sections are embedded using HTML code. The services can then display street maps, the earth's surface or aerial or satellite images. If you use the built-in map service, data is also transmitted to the tool used and stored there. This data may also include personal data.

Why do we use online mapping services on our website?

Generally speaking, our aim is to provide you with a pleasant time on our website. And, of course, your time is pleasant only if you can easily find your way around our website and find all the information you need quickly and easily. That's why we thought that an online map system could be another significant optimization of our service on the website. Without leaving our website, you can easily view route descriptions, locations or even points of interest with the help of the map system. Of course, it is also super convenient that you can see at a glance where we are located, so you can find us quickly and safely. As you can see, there are simply many advantages and we clearly consider online map services on our website as part of our customer service.

What data is stored by online map services?

When you open a page on our website that has an online map function built in, personal data may be transmitted to the respective service and stored there. In most cases, this is your IP address, which can also be used to determine your approximate position. In addition to the IP address, data such as search terms entered and latitude and longitude coordinates are also stored. If you enter an address for route planning, for example, this data is also stored. The data is not stored by us, but on the servers of the integrated tools. You can imagine it like this: You are on our website, but when you interact with a map service, this interaction actually happens on their website. In order for the service to work properly, at least one cookie is usually set in your browser as well. Google Maps, for example, also uses cookies to record user behavior in order to optimize its own service and serve personalized advertising. You can learn more about cookies in our "Cookies" section.

How long and where is the data stored?

Each online map service processes different user data. If we have further information, we will inform you about the duration of data processing below in the corresponding sections on the individual tools. As a general rule, personal data is only ever retained for as long as is necessary for the provision of the service. Google Maps, for example, stores certain data for a fixed period of time, while you must delete other data yourself. With Mapbox, for example, the IP address is stored for 30 days and then deleted. As you can see, each tool stores data for different lengths of time. We therefore recommend that you take a close look at the privacy statements of the tools used.

The providers also use cookies to store data about your user behavior with the map service. You can find more general information about cookies in our "Cookies" section, but you can also find out which cookies may be used in the privacy texts of the individual providers. In most cases, however, this is only an exemplary list and is not complete.

Right of objection

You always have the possibility and also the right to access your personal data and also to object to the use and processing. You can also revoke the consent you have given us at any time. Usually, the easiest way to do this is via the cookie consent tool. However, there are also other opt-out tools that you can use. Possible cookies set by the providers used, you can also manage, delete or deactivate yourself with a few mouse clicks. It may then allergings happen that some functions of the service no longer work as usual. How you manage cookies in your browser also depends on the browser you use. In the section "Cookies" you will also find links to the instructions of the most important browsers.

Legal basis

If you have consented to the use of an online map service, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur when collected by an online map service.

We also have a legitimate interest in using an online map service to optimize our service on our website. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). However, we only ever use an online map service if you have given your consent. We definitely want to have this stated again at this point.

Information on special online map services - if available - is provided in the following sections.

Google Maps Privacy Policy

Google Maps Privacy Policy Summary

πŸ‘₯ Data subjects: Visitors to the website

🀝 Purpose: Optimization of our service performance

πŸ““ Processed data: Data such as entered search terms, your IP address and also the latitude or longitude coordinates.

More details can be found below in this privacy policy.

πŸ“… Storage duration: depending on the stored data

Legal basis: Art. 6 para. 1 lit. a DSGVO (Consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Google Maps?

We use Google Maps of the company Google Inc. on our website. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Maps allows us to better show you locations and thus adapt our service to your needs. By using Google Maps, data is transmitted to Google and stored on Google servers. Here we will now go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

Google Maps is an Internet mapping service from the Google company. With Google Maps, you can search for exact locations of cities, landmarks, accommodations, or businesses online using a PC, tablet, or app. If companies are represented on Google My Business, other information about the company is displayed in addition to the location. To show how to get there, map sections of a location can be embedded in a website using HTML code. Google Maps shows the earth's surface as a street map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very accurate representations are possible.

Why do we use Google Maps on our website?

All our efforts on this site are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps we can provide you with the most important information about various locations. You can see at a glance where we are located. The directions always show you the best or fastest way to us. You can get the directions for routes by car, by public transport, on foot or by bike. For us, providing Google Maps is part of our customer service.

What data is stored by Google Maps?

In order for Google Maps to fully offer its service, the company must record and store data from you. This includes the search terms entered, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered is also stored. However, this data storage happens on the websites of Google Maps. We can only inform you about this, but have no influence. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide individual, personalized advertising for you.

The following cookie is set in your browser due to the integration of Google Maps:

Name: NID

Wert: 188=h26c1Ktha7fCQTx8rXgLyATyITJ122342091-5

Purpose: NID is used by Google to customize ads to your Google searches. With the help of the cookie, Google "remembers" your most frequently entered search queries or your previous interaction with ads. This way, you will always get tailored ads. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.

Expiration date: after 6 months

Note: We cannot guarantee the completeness of the stored data. Especially when using cookies, changes can never be ruled out. In order to identify the cookie NID, a separate test page was created, where only Google Maps was integrated.

How long and where is the data stored?

Google servers are located in data centers around the world. However, most servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/locations/?hl=de

Google distributes the data on different data carriers. This means that the data can be retrieved more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with Google's hardware or a natural disaster paralyzes the servers, the data will pretty much remain protected anyway.

Google stores some data for a set period of time. For other data, Google only offers the option to delete it manually. Furthermore, the company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months, respectively.

How can I delete my data or prevent data storage?

With the automatic deletion of location and activity data introduced in 2019, location and web/app activity information will be stored for either 3 or 18 months - depending on your decision - and then deleted. In addition, you can also manually delete this data from your history at any time via your Google account. If you want to completely prevent your location tracking, you need to pause the "Web and App Activity" section in Google Account. Click "Data and personalization" and then click the "Activity setting" option. Here you can turn the activities on or off.

In your browser, you can also disable, delete or manage individual cookies. Depending on which browser you use, this always works slightly differently. Under the section "Cookies" you will find the corresponding links to the respective instructions of the most popular browsers.

If you generally do not want cookies, you can set your browser so that it always informs you when a cookie is to be set. This way, you can decide for each individual cookie whether you allow it or not.

Legal basis

If you have consented to Google Maps being used, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data as it may occur during the collection by Google Maps.

We also have a legitimate interest in using Google Maps to optimize our online service. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use Google Maps if you have given your consent.

Google also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which reference the Standard Contractual Clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.

If you would like to learn more about Google's data processing, we recommend that you read the company's in-house privacy policy at https://policies.google.com/privacy?hl=de.

Explanation of used terms

We always try to write our privacy policy as clear and understandable as possible. However, this is not always easy, especially when it comes to technical and legal topics. It often makes sense to use legal terms (such as personal data) or certain technical terms (such as cookies, IP address). However, we do not want to use these without explanation. Below you will now find an alphabetical list of important terms used that we may not have sufficiently addressed in the previous privacy policy. If these terms are taken from the GDPR and are definitions, we will also list the GDPR texts here and add our own explanations if necessary.

Processor

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"Processor" a natural or legal person, public authority, agency or other body that processes personal data in the shipment of the controller;

Explanation: As a company and website owner, we are responsible for all data that we process from you. In addition to the responsible parties, there may also be so-called processors. This includes any company or person that processes personal data in our shipment . Processors can therefore, in addition to service providers such as tax advisors, also be hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.

Consent

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"Consent" of the data subject shall mean any freely given specific, informed and unambiguous indication of his or her wishes in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to personal data relating to him or her being processed;

Explanation: As a rule, websites provide such consent via a cookie consent tool. You are probably familiar with this. Whenever you visit a website for the first time, you are usually asked via a banner whether you agree or consent to data processing. In most cases, you can also make individual settings and thus decide for yourself which data processing you allow and which you do not. If you do not consent, no personal data of yours may be processed. In principle, consent can of course also be given in writing, i.e. not via a tool.

Health data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"health data" personal data relating to the physical or mental health of a natural person, including the provision of health care services, and revealing information about that person's health status;

Explanation: Health data thus includes all stored information concerning your own health. It is often data that is also recorded in a patient file. This includes, for example, which medications you use, X-ray images, the entire medical history or, as a rule, the vaccination status.

Personal data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"personal data" any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;

Explanation: Personal data is therefore all data that can identify you as a person. This is usually data such as:

  • Name
  • Address
  • E-mail address
  • Postal address
  • Phone number
  • Date of birth
  • Identification numbers such as social security number, tax identification number, identity card number or matriculation number
  • Bank data such as account number, credit information, account balances, and more.

According to the European Court of Justice (ECJ), your IP address is also personal data. IT experts can use your IP address to determine at least the approximate location of your device and subsequently you as the connection owner. Therefore, the storage of an IP address also requires a legal basis within the meaning of the GDPR. There are also still so-called "special categories" of personal data that also require special protection. These include:

  • racial and ethnic origin
  • political opinions
  • religious or ideological convictions
  • the union affiliation
  • Genetic data, such as data taken from blood or saliva samples
  • biometric data (this is information on mental, physical or behavioral characteristics that can identify a person).
    Health data
  • Data on sexual orientation or sexual life

Profiling

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"profiling" any automated processing of personal data which consists in using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location;

Explanation: Profiling involves gathering various pieces of information about a person in order to learn more about that person. On the web, profiling is often used for advertising purposes or even for credit checks. Web or advertising analysis programs, for example, collect data about your behavior and interests on a website. This results in a special user profile that can be used to target advertising to a specific group.

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Responsible

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term:

"controller" the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law;

Explanation: In our case, we are responsible for the processing of your personal data and consequently the "controller". If we pass on collected data to other service providers for processing, they are "processors". For this purpose, a "processing order contract (AVV)" must be signed.

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Closing words

Congratulations! If you are reading these lines, you have really "fought" your way through our entire privacy policy, or at least scrolled this far. As you can see from the scope of our privacy policy, we take the protection of your personal data, anything but lightly.

It is important to us to inform you to the best of our knowledge and belief about the processing of personal data. However, we do not only want to tell you what data is processed, but also to explain the reasons for using various software programs. As a rule, privacy statements sound very technical and legalistic. However, since most of you are not web developers or lawyers, we also wanted to take a different approach linguistically and explain the facts in simple and clear language. Of course, this is not always possible due to the subject matter. Therefore, the most important terms are explained in more detail at the end of the privacy policy.

If you have any questions regarding data protection on our website, please do not hesitate to contact us or the responsible office. We wish you a nice time and hope to welcome you on our website again soon.

All texts are protected by copyright.

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